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mHealth Programme Overview

The GSMA’s Mobile for Development mHealth programme brings together the mobile industry and health stakeholders to improve health outcomes in emerging markets, with initial focus on Millennium Development Goals 4, 5 and 6 across Africa.

There are a number mHealth services in the market today, but few currently demonstrate scale, replication or significant impact. A study conducted by the GSMA, reviewing almost 700 mHealth services, showed that less than 1% are significantly impacting health outcomes.

In order to unlock the latent potential of mHealth, the GSMA has identified four key barriers that need to be addressed. The main barriers are fragmentation of service delivery, lack of scale across the full reach of mobile networks, limited replication, and misalignment of the value proposition between mobile and health stakeholders.

To address these barriers the GSMA is bringing together its mobile industry members and health stakeholders to collaborate to enable scaled integration of mobile and ICT into health systems. The initial focus is on Africa where mobile and ICT can play a big role in helping to fast track Millennium Development Goals 4, 5 and 6. In June 2012, the GSMA’s Pan-African mHealth Initiative was launched with the aim of creating a sustainable public-private partnership to deliver a reference implementation for scaled mHealth services that can be replicated across disease portfolios and countries. 

A scalable, long term value proposition benefits all stakeholders

Sustainable public-private partnerships to deliver scale of mHealth services through collaboration benefit all stakeholders.

How we work

We bring the key stakeholders together through various forums such as working groups and workshops, as well as provide resources and support to identify and diagnose opportunities and bring solutions to scale.

Available resources include:

  • Mobile and Health Industry Data – The GSMA’s Mobile and Development Intelligence (MDI) portal provides metrics on the mobile and health industries to help prioritise mHealth opportunities. Data such as expenditure and availability of health services can be tabulated, graphed, mapped and exported. MDI also includes mobile coverage maps and an online community.
  • mHealth Tracker – The GSMA mHealth Tracker is a customised tool that captures information about mHealth products and services around the world, including those in the planning phase and those commercially deployed.  Results can be filtered by country, organisation, organisation type and category.
  • Impact Pathways – Hosted on the GSMA’s MDI portal, the mHealth impact pathways are a tool created to help evaluate documented outcomes resulting from key mobile services, as well as gaps in the body of research. They illustrate a ‘theory of change’ demonstrating how access to mobile services can bring about short, medium and long term goals. A full list of literature reviewed can be seen by downloading the pathway.
  • Research and Analysis – The Mobile for Development mHealth programme conducts research and analysis on various topics within the mHealth industry and publishes various reports, white papers and case studies.  View our recent report on ‘Using mHealth to support universal health access’, as well as our other publications in our resources section.
  • mHealth Blog – Read our weekly blog posts to keep up-to-date with the latest findings, best practices and programme activities.

Contact Us

Contact us to learn more about the Mobile for Development mHealth programme and how your organisation can get involved.