The GSMA Mobile for Development mHealth programme connects the mobile and health industries, with the aim of developing commercially sustainable mHealth services that meet public health needs.
There are many mHealth services in the market today, but few currently demonstrate scale, replication or significant impact. A study conducted by the GSMA, reviewing almost 700 mHealth services, showed that less than 1% of these significantly impact health outcomes. Four key barriers were identified – fragmentation of service delivery, lack of scale across the full reach of mobile networks, limited replication and misalignment of the value proposition between mobile and health stakeholders.
The GSMA Mobile for Development mHealth programme is in the unique position of convening and leveraging the mobile and health industries, to address the lack of scale to date. The programme has designed and proven a process that can be replicated across disease portfolios and countries:
- By developing business cases that define an end-to-end value chain
- By providing technical assistance for launch
- By replicating mHealth services that ensure integration into national health systems
The mHealth programme convenes key mHealth stakeholders using working groups, workshops and events. We provide resources, in the form of published research reports, and we develop tools that help identify opportunities and catalyse mHealth partnerships.
The initial focus is on Africa where mobile can play a big role in helping to fast track the Millennium Development Goals 4, 5 and 6. In June 2012, the GSMA’s Pan-African mHealth Initiative was launched with the aim of creating a sustainable public-private partnership to deliver a reference implementation for scaled mHealth services.
Contact us to learn more about the Mobile for Development mHealth programme and how your organisation can get involved.