{"id":14876,"date":"2026-01-12T11:34:47","date_gmt":"2026-01-12T11:34:47","guid":{"rendered":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/?post_type=gsma_theme_events&#038;p=14876"},"modified":"2026-01-26T15:13:14","modified_gmt":"2026-01-26T15:13:14","slug":"the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework","status":"publish","type":"gsma_theme_events","link":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/","title":{"rendered":"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework"},"content":{"rendered":"\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.gsma.com\/about-us\/regions\/europe\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework-register-now\/\">Apply to attend<\/a><\/div>\n<\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-launch-of-the-brg-report-a-dynamic-framework-for-the-assessment-of-horizontal-mergers\">Launch of the BRG report \u201cA Dynamic Framework for the Assessment of Horizontal Mergers\u201d<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The European Commission is currently reviewing its Merger Guidelines to build a more dynamic framework for merger analysis, as Executive Vice President Teresa Ribera announced. This review comes at a crucial time as momentum grows among policy makers and industry executives that competition policy frameworks should be considering wider consumer welfare and societal goals and use a more balanced scorecard to assess &nbsp;the effect of mergers on consumer welfare that go beyond static price considerations, e.g. increased investment and innovation, and greater quality, resilience, and security.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The event will gather policymakers, industry, academics and the wider competition law community to discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What economic tools should be used for analysing dynamic effects?<\/li>\n\n\n\n<li>How could the EU merger guidelines be developed to provide a reliable framework for analysing dynamic effects?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Programme<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>09:00-09:30<\/strong>| Welcome Coffee and Registration<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>09:30-09:40<\/strong>| Opening Keynote by <strong>Vivek Badrinath<\/strong>, Director General, GSMA<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>09:40-10:10<\/strong>| Report Presentation<br><em>BRG will present the report \u201cA Dynamic Framework for the Assessment of Horizontal Mergers\u201d commissioned by the GSMA, with support from Connect Europe.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Laurent Eymard<\/strong>, Managing Director, BRG<br><strong>Xavier Boutin<\/strong>, Managing Director, BRG<br><strong>Mark Williams<\/strong>, BRG affiliate<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>10:10-11:10<\/strong>| Merger Analysis:&nbsp;a More Dynamic Framework<br><em>Competition authorities around the world are wrestling with the challenge of evolving merger analysis beyond traditional static competition considerations. How best should authorities incorporate dynamic effects: how firms innovate, reposition, and restructure in response to technological shifts, demand changes, and financial constraints<\/em>? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Emanuele Tarantino<\/strong>, Chief Economist, DG Comp, European Commission<br><strong>Xavier Boutin<\/strong>, Managing Director at BRG<br><strong>Bruno Jullien<\/strong>, Senior Researcher, CNRS (Toulouse School of Economics)<br><strong>Judith Arnal<\/strong>, Senior Research Fellow, Elcano Royal Institute and CEPS<br><strong>Ben Wreschner<\/strong>, Group Regulatory Policy Director, Vodafone<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Moderated by <strong>Natalie McNelis<\/strong>, Bureau Chief, Mergermarket<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>11:10-11:30<\/strong>| Networking Break<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>11:30-11:40<\/strong>| Keynote Framing Remarks: The Case for EU Merger Reform<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Alessandro Gropelli<\/strong>, Director General, Connect Europe<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>11:40-12:40<\/strong>| Modernise the Rulebook: Translating Economic Theory into Practical Guidelines<br><em>Europe\u2019s legacy merger framework was designed in an era when EU competitiveness on a global level was not as central as it is today. This panel will explore how the framework needs to be adapted to help address today\u2019s economic challenges, and which parts of the Merger Guidelines in particular need to change to enable the consideration of dynamic elements like, innovation and investments, into the merger analysis.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Daniele Calisti<\/strong>, Head of Unit for Merger Policy and Case Support, DG Comp, European Commission<br><strong>Mathieu Robilliard<\/strong>, Equity Research Director, Barclays<br><strong>Annamaria Mangiaracina<\/strong>, Antitrust &amp; Foreign Investment Partner, Linklaters<br><strong>Gabriel Lluch<\/strong>, General Counsel for Competition and Regulation, Orange<br><strong>Georg B\u00f6ttcher<\/strong>, Chief Counsel Competition, Regulatory &amp; Services, Siemens<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Moderated by <strong>Matthew Newman<\/strong>, Global Chief Correspondent, MLex<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>12:40-14:00<\/strong>| Networking Lunch<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Please note: This is an invitation-only event<\/em><\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/www.gsma.com\/about-us\/regions\/europe\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework-register-now\/\">Apply to attend<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Launch of the BRG report \u201cA Dynamic Framework for the Assessment of Horizontal Mergers\u201d The European Commission is currently reviewing its Merger Guidelines to build a more dynamic framework for merger analysis, as Executive Vice President Teresa Ribera announced. This review comes at a crucial time as momentum grows among policy makers and industry executives [&hellip;]<\/p>\n","protected":false},"author":75,"featured_media":14955,"template":"","meta":{"start_timestamp":"1770282000","end_timestamp":"1770300000","image":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png","json":{"gsma_event_day_start":"2026-02-05","gsma_event_day_end":"2026-02-05","gsma_event_time_start":"09:00","gsma_event_time_end":"14:00","gsma_event_timezone":"1","gsma_event_venue":"The Hotel","gsma_event_location":"Brussels","gsma_event_map":"{\"lat\":50.837402,\"lng\":4.357461}","gsma_event_registration":"","gsma_event_registration_fa":"","gsma_event_speakers":""}},"tags":[],"event_categories":[],"algolia_discover_state":[4993],"algolia_discover_topic":[],"algolia_discover_region":[],"algolia_discover_series":[],"class_list":["post-14876","gsma_theme_events","type-gsma_theme_events","status-publish","has-post-thumbnail","hentry","algolia_discover_state-show"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v27.9) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>The Next Chapter in Merger Control: Towards a Dynamic Competition Framework - GSMA Europe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework\" \/>\n<meta property=\"og:description\" content=\"Launch of the BRG report \u201cA Dynamic Framework for the Assessment of Horizontal Mergers\u201d The European Commission is currently reviewing its Merger Guidelines to build a more dynamic framework for merger analysis, as Executive Vice President Teresa Ribera announced. This review comes at a crucial time as momentum grows among policy makers and industry executives [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/\" \/>\n<meta property=\"og:site_name\" content=\"GSMA Europe\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gsma\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-26T15:13:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@GSMA\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework - GSMA Europe","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/","og_locale":"en_GB","og_type":"article","og_title":"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework","og_description":"Launch of the BRG report \u201cA Dynamic Framework for the Assessment of Horizontal Mergers\u201d The European Commission is currently reviewing its Merger Guidelines to build a more dynamic framework for merger analysis, as Executive Vice President Teresa Ribera announced. This review comes at a crucial time as momentum grows among policy makers and industry executives [&hellip;]","og_url":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/","og_site_name":"GSMA Europe","article_publisher":"https:\/\/www.facebook.com\/gsma\/","article_modified_time":"2026-01-26T15:13:14+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@GSMA","twitter_misc":{"Estimated reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/","url":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/","name":"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework - GSMA Europe","isPartOf":{"@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/#primaryimage"},"image":{"@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/#primaryimage"},"thumbnailUrl":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png","datePublished":"2026-01-12T11:34:47+00:00","dateModified":"2026-01-26T15:13:14+00:00","breadcrumb":{"@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/#primaryimage","url":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png","contentUrl":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-content\/uploads\/2026\/01\/BRG-Report-Event-1.png","width":1200,"height":628,"caption":"City buildings at night with red neon lines. Text reads: \u201cGSMA Connect Europe. The Next Chapter in Merger Control: Towards a Dynamic Competition Framework. The Hotel, Brussels | 5 February 2026.\u201d A button says \u201cRegister now.\u201d."},{"@type":"BreadcrumbList","@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/gsma_events\/the-next-chapter-in-merger-control-towards-a-dynamic-competition-framework\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/"},{"@type":"ListItem","position":2,"name":"The Next Chapter in Merger Control: Towards a Dynamic Competition Framework"}]},{"@type":"WebSite","@id":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/#website","url":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/","name":"GSMA Europe","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/gsma_theme_events\/14876","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/gsma_theme_events"}],"about":[{"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/types\/gsma_theme_events"}],"author":[{"embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/users\/75"}],"version-history":[{"count":27,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/gsma_theme_events\/14876\/revisions"}],"predecessor-version":[{"id":15280,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/gsma_theme_events\/14876\/revisions\/15280"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/media\/14955"}],"wp:attachment":[{"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/media?parent=14876"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/tags?post=14876"},{"taxonomy":"event_categories","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/event_categories?post=14876"},{"taxonomy":"algolia_discover_state","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/algolia_discover_state?post=14876"},{"taxonomy":"algolia_discover_topic","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/algolia_discover_topic?post=14876"},{"taxonomy":"algolia_discover_region","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/algolia_discover_region?post=14876"},{"taxonomy":"algolia_discover_series","embeddable":true,"href":"https:\/\/www.gsma.com\/about-us\/regions\/europe\/wp-json\/wp\/v2\/algolia_discover_series?post=14876"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}