{"id":41942,"date":"2019-01-23T14:48:34","date_gmt":"2019-01-23T14:48:34","guid":{"rendered":"https:\/\/www.gsma.com\/about-us\/regions\/latin-america-and-the-caribbean\/gsma_people\/paula-ferrari\/"},"modified":"2024-09-12T14:50:48","modified_gmt":"2024-09-12T13:50:48","slug":"paula-ferrari","status":"publish","type":"gsma_theme_people","link":"https:\/\/www.gsma.com\/about-us\/regions\/latin-america-and-the-caribbean\/es\/gsma_people\/paula-ferrari\/","title":{"rendered":"Paula Ferrari"},"content":{"rendered":"<p>Como Directora de Comunicaciones Corporativas y Marketing, Paula dirige las actividades generales de comunicaci\u00f3n que respaldan la misi\u00f3n y los objetivos estrat\u00e9gicos de la organizaci\u00f3n en Am\u00e9rica Latina, el Caribe y Am\u00e9rica del Norte.<\/p>\n<p>Paula se uni\u00f3 a la GSMA en 2014 para establecer la campa\u00f1a de reputaci\u00f3n de la industria &#8216;We Care&#8217; que reuni\u00f3 la contribuci\u00f3n de la industria m\u00f3vil a los ODS de las Naciones Unidas y los objetivos sociales de los gobiernos de Am\u00e9rica Latina. Aboga firmemente por la inclusi\u00f3n digital, la igualdad de g\u00e9nero y la diversidad hacia un futuro mejor y sostenible. En 2019 represent\u00f3 a la GSMA como Topic Chair para la Inclusi\u00f3n Digital dentro del grupo W20 (Mujeres 20), que asesora a los estados miembros del G20.<\/p>\n<p>Los reconocimientos a su carrera incluyen un premio EIKON a la Excelencia en Comunicaci\u00f3n Corporativa, el premio UPWARD otorgado a mujeres comprometidas con la igualdad de g\u00e9nero y el reconocimiento de la Organizaci\u00f3n de los Estados Americanos (OEA) y el Foro Econ\u00f3mico de Mujeres por la implementaci\u00f3n de la iniciativa GSMA Tech4Girls en Am\u00e9rica Latina.<\/p>\n<p>Antes de unirse a la GSMA, Paula ocup\u00f3 distintos cargos de responsabilidad en \u00e1reas de comunicaci\u00f3n y marketing en empresas como British Telecom (anteriormente conocida en Argentina como Comsat Lockheed Martin), Pamar Jacques Whitford, Readers Digest y ProM\u00e9xico, la agencia del gobierno federal mexicano encargado de coordinar las estrategias dirigidas al fortalecimiento de la participaci\u00f3n de M\u00e9xico en la econom\u00eda internacional. Paula tiene una licenciatura en Relaciones P\u00fablicas y estudios de posgrado en comunicaciones de marketing, marketing pol\u00edtico, negocios digitales y transformaci\u00f3n digital.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Como Directora de Comunicaciones Corporativas y Marketing, Paula dirige las actividades generales de comunicaci\u00f3n que respaldan la misi\u00f3n y los objetivos estrat\u00e9gicos de la organizaci\u00f3n en Am\u00e9rica Latina, el Caribe y Am\u00e9rica del Norte. Paula se uni\u00f3 a la GSMA en 2014 para establecer la campa\u00f1a de reputaci\u00f3n de la industria &#8216;We Care&#8217; que reuni\u00f3 [&hellip;]<\/p>\n","protected":false},"author":3,"template":"","meta":{"image":"https:\/\/www.gsma.com\/about-us\/regions\/latin-america-and-the-caribbean\/wp-content\/uploads\/2019\/01\/4.png","json":{"gsma_people_company":"GSMA","gsma_people_headshot":"[42877]","gsma_people_job":"Director Corporate Communications & Advocacy Marketing, Americas","gsma_people_member":"0","gsma_people_email":"","gsma_people_website":"","gsma_people_twitter":"https:\/\/x.com\/soyPaulaFerrari","gsma_people_facebook":"","gsma_people_linkedin":"https:\/\/www.linkedin.com\/in\/ferraripaula\/","gsma_people_authored":"","gsma_people_page":true,"gsma_people_old_id":"27734"},"cats":["latin-america-team-es"]},"person_categories":[10249],"class_list":["post-41942","gsma_theme_people","type-gsma_theme_people","status-publish","hentry","person_categories-latin-america-team-es"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Paula Ferrari - GSMA Latin America<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/about-us\/regions\/latin-america-and-the-caribbean\/es\/gsma_people\/paula-ferrari\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Paula Ferrari\" \/>\n<meta property=\"og:description\" content=\"Como Directora de Comunicaciones Corporativas y Marketing, Paula dirige las actividades generales de comunicaci\u00f3n que respaldan la misi\u00f3n y los objetivos estrat\u00e9gicos de la organizaci\u00f3n en Am\u00e9rica Latina, el Caribe y Am\u00e9rica del Norte. 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