GSMA A2P Future Messaging Lab #8 – Munich

Start: Friday 1 December 2017 4:00 pm

End: Friday 1 December 2017 10:00 pm

The Future Networks Programme will be hosting the eighth GSMA A2P Future Messaging Lab in Munich with Tyntec on Friday 1 December 2017 at 10:00  – 16:00.

The objective of the Lab is to convene the leading stakeholders in the A2P messaging industry; to discuss best practise in A2P messaging; to gather requirements and guidance on operational and commercial requirements, and enable RCS to become an industry-leading A2P messaging platform.

This is an invite only event.



The agenda for the Munich A2P Future Messaging Lab is as follows:

Agenda Title Speaker Time
1 Welcome Jill Cooper, GSMA and David Copsey, tyntec 10:00-10:10
2 Introductions All 10:10-10:30
3 The Impact of RCS on the A2P Messaging Market Nick Lane, Chief Insight Analyst, MobileSquared 10:30-11:15
4 Overview of the Current Status of RCS David O’Byrne, GSMA 11:15-11:30
5 The Needs of Enterprises tyntec 11:30-12:00
6 Brand RCS Campaign: 3Cinteractive David O’Byrne, GSMA 12:00-12:10
7 A2P RCS Use Cases Demonstration: LINK Mobility Guro Roed, LINK Mobility 12:10-12:20
8 Demo of RCS Bot Prototypes Discussion Ian Germer, Orange 12:20-12:40
9 Overview of Commercial Models from London Workshop David O’Byrne, GSMA 12:40-13:00
Lunch 13:00-13:45
10 Commercial Models Feedback & Conclusion David O’Byrne, GSMA 13:45-14:45
11 RCS Coverage 2018 David O’Byrne, GSMA 14:45-15:30
12 Code of Conduct Faisal Zia, GSMA 15:30-16:30
13 Wrap Up & Next Steps Jill Cooper, GSMA 16:30-16:45
Meeting Close  16:45
Stadium Tour All 17:00-18:00