GSMA Business Messaging Awareness Lab #15 – Toronto, Canada
Start: Thursday 27 September 2018 8:00 pm
End: Thursday 27 September 2018 3:00 am
Venue: Samsung Experience Store, 220 Yonge Street, Toronto ON M5B 2H1
The Future Networks Programme will be hosting the fifteenth GSMA RCS Business Messaging Lab in Toronto, Canada. The Lab will be sponsored by Samsung and will take place on Thursday 27 September at 10:00-17:00.
Attending a GSMA RCS Business Messaging Lab will allow you to contribute to the future of business messaging. From designing commercial models and customer experience, to informing the GSMA standards, your contribution will ensure an open ecosystem that works together to realise the value estimated by 2020 of $74 billion. Networking is a major part of the Lab series, and individuals have made important connections at the Labs they have gone on to work with.
The RCS Business Messaging Lab enables individuals to contribute to the future of messaging and to ensure RCS becomes an industry-leading business messaging platform by sharing, identifying and resolving issues.
Please register your interest in attending by clicking on the button below and submitting your details in the form on the next page.
Registration (Coffee and Soft drinks provided)
Welcome from the GSMA
Jill Cooper, Programme Marketing Director, GSMA
Welcome from Samsung
Brent Newsome, CEO, Sigmast – A Samsung Company
GSMA – RCS – Global Position
David Pollington, GSMA
Fireside Chat with Eddie DeCurtis – Tyntec
Jill Cooper, Marketing Director, GSMA and Eddie DeCurtis, President, Tyntec
Rogers RCS Learnings and the path to conversational solutions
Larry Baziw, Rogers
From MWC Americas – Subway Campaign Video
Jill Cooper, Marketing Director, GSMA
TBA
TBA
From MWC Americas – Express Campaign Video
Jill Cooper, Marketing Director, GSMA
Reinventing the messaging experience
Brent Newsome, CEO, Sigmast – A Samsung Company
Lunch
Samsung MaaP Platform
Zhinan Zhou, Samsung
RCS Brand Showcase
TBA
RCS – The Big Picture & How 3C is enabling Brands to deliver RCS
Ramy Reid, Director, Product Management & Partner Channels, 3Cinteractive
RCS (title tbc)
Andrew Charles Edwards, Account Director, ICF Olson
Enabling businesses with RCS through software
Discuss how businesses are entering the texting market
– How the phone number is still valuable in North America
– How to build a bridge from the SMS/MMS market to RCS
James Lapic, SVP of Technology, Zipwhip
The 5 Minute Chatbot
– Chatbot solutions for mobile commerce
– Leveraging Mobile Identity
– Live demonstration – how small businesses can quickly build their own chatbots
Ron Nessim, Chief Process Officer, Summit
Coffee Break
| Virgin Trains Launch RCS
– Messaging solving a real life problem – How RCS takes it to the next level – What’s next for Virgin Trains
|
Tony De Ruvo, Senior Product Manager, OpenMarket
Panel Discussion
TBA
How to make RCS a Success
ALL – Facilitated by Jill Cooper
Closing Comments
Brent Newsome, CEO, Sigmast -A Samsung Company
Cocktail Reception
Dinner –
The Pickle Barrell – 312 Yonge St, Toronto, ON M5G 2C2