GSMA RCS Business Messaging Awareness Lab #17 – London, UK

Start: Wednesday 24 October 2018 3:00 pm

End: Wednesday 24 October 2018 10:00 pm

Venue: HG, Second Floor, No. 2, More London Riverside, London, SE1 2AP

The Future Networks Programme will be hosting the seventeenth GSMA RCS Business Messaging Lab, sponsored by Commify in London, UK on Wednesday 24 October at 10:00-17:00.

Attending a GSMA RCS Business Messaging Lab will allow you to contribute to the future of business messaging. From designing customer experiences, to informing the GSMA standards, your contribution will ensure an open ecosystem that works together to realise the value estimated by 2020 of $74 billion. Networking is a major part of the Lab series, and individuals have made important connections at the Labs they have gone on to work with.

The RCS Business Messaging Lab enables individuals to contribute to the future of messaging and to ensure RCS becomes an industry-leading business messaging platform by sharing, identifying and resolving issues.

Please register your interest in attending by clicking on the button below and submitting your details in the form on the next page.

 

Agenda
10:00

Registration – Tea and Coffee Served

10:30

Welcome from GSMA

– Why Business Messaging

– Impact of Campaigns

– Introductions

Jill Cooper, Programme Marketing Director, GSMA

10:40

Welcome from Commify

Geoff Love, CEO, Commify

10:50

RCS Global Position + Q&A

Gavin Thomas, Future Networks Project Manager, GSMA

11:10

Paris Saint – Germain Demo Video

Jill Cooper, Programme Marketing Director, GSMA

11:15

Presentation

Dr Peja Heimbach,Vice President of Communication, Deutsche Telekom

11:25

RCS traffic & income forecasts

– SMS traffic and income at risk

– RCS networks and MAUs

– Uplift from SMS to RCS traffic and income

Gavin Patterson, Chief Data Analyst, Mobilesquared

11:40

Esendex Presentation:

– Why RCS is such an effective channel

-Esendex’ approach to RCS

– Simple self-service notifications

– Launch of Esendex RCS product

David Attenborough, Esendex

12:10

RCS The Time Is Now

Fireside Chat – GSMA and Vodafone

Oscar Gallego, Global Head of Smart Communications & Security Consumer Products & Services – Group Technology, Vodafone

Jill Cooper, Programme Marketing Director, Future Networks, GSMA

12:25

Reinventing the Messaging Experience

Brent Newsome. CEO, Sigmast – A Samsung Subsidiary 

12:45

Lunch

13:30

RCS Business Messaging – A Rich New Channel for Brands

– Google & RCS

– Opportunity & Benefits

– Where we’re headed

Hugo Somersham-Jones, Google

13:50

Boston Pizza Demo

Jill Cooper, Programme Marketing Director, GSMA

13:55

RCS Business Messaging Presentation

Liz McCord, Principal Product Manager, Vodafone

14:15

RCS Brand Showcase: Virgin Trains

John Sullivan, CIO, Virgin Trains

14:35

RCS Brand Showcase: TBC

TBC

14:55

RCS – The Big Picture & How 3C is enabling Brands to deliver RCS

Ramy Riad, Senior Product Manager, 3Cinteractive

15:10

Coffee Break

15:40

Orange & RCS

– Discovery – people need to find bots

– Dialogue – Consumer centric dialogues

– Transact – simplifying identity, authorisation and payment

Ian Germer, Orange 

15:55

The 5 Minute Chatbot

– Chatbot solutions for mobile commerce

– Leveraging Mobile Identity

– Live demonstration – how small businesses can quickly build their own chatbots

Ron Nessim, Summit Tech

16:10

RCS The Time is Now: Panel Discussion with Operators & Brands

Moderated by Catherine Maguire – Operator Engagement Manager, GSMA

– Ben Cole, Research & Innovation – Telefonica Digital

– Ian Germer, Orange

– John Sullivan, Virgin Trains

– Liz McCord, Vodafone

– TBC

16:30

How to make RCS the Platform of Choice for Brands

GSMA

16:45

Closing Presentation

Henry Calvert, Head of Future Networks, GSMA

17:00

Drinks Reception

18:30

Dinner – Pont de La Tour (36D Shad Thames, London SE1 2YE)

Speakers

Dr. Petja Heimbach

Vice President NG Communications, Deutsche Telekom

Petja has been responsible for NG Communications within Deutsche Telekom’s Global Headquarter Services since August 2009. In this role, he is responsible for driving innovation & proposition design for fixed and mobile communication services, delivering these products to the 15 national companies of DT.

Since joining DT in 2000, Petja has held several leading positions at DT and T-Mobile Deutschland in the area of Marketing and Product Management.

Before joining Deutsche Telekom, Petja accompanied the advent of the Internet as a strategy consultant to local Telco carriers and led a start-up creating multimedia product & company presentations.

Ian Germer

Orange,

Ian’s long career in the Mobile industry has encompassed consumer, business and operator services. He is currently leading Orange’s  RCS business messaging and conversational commerce development programme

Brent Newsome

CEO, Sigmast A Samsung Subsidiary

Brent is the CEO of Sigmast, Samsung’s RCS R&D subsidiary company.  He and his team have a long involvement in RCS, pioneering the concept of hosted RCS solutions through his company NewPace, which was subsequently acquired by Samsung in 2016. In his current role he is responsible for Samsung’s research and development efforts for Samsung’s global hosted RCS solution. Previously he worked for AOL in their SIP-based Voice Services and Operations Teams. He has a BSc in Computing Science from Dalhousie University, and an MBA from Heriot Watt.

Oscar Gallego

Global Head of Smart Communications & Security Consumer Products & Services , Vodafone Group

As part of Vodafone’s Global Technology team, Oscar Gallego is responsible for the Group’s consumer products in the areas of communications and security. He joined Vodafone in 2009 has fulfilled senior management roles in both technology strategy and service deployment. Prior to that, Oscar worked for network providers such as Ericsson, NEC and Nortel across engineering and R&D roles.

In 2012, Oscar led the team pioneering the first commercial deployment of RCS, scaling it as a hub to serve 15 Vodafone operations across 3 continents and, more recently, evolving it to offer Messaging-as-a-Platform (RCS A2P) commercially in the first half of 2018. In parallel, he works closely with GSMA partners to define and realise RCS ecosystem foundations enabling interoperable commercial deployments worldwide.

Oscar’s current focus is on realising a monetisation ecosystem around the RCS service. Beyond RCS, his responsibilities include evolving telco communications towards a customer-friendly multi-device experience as well as providing a safer Internet journey for Vodafone customers.