MWC18 RCS Business Messaging Seminar Recording & Presentations
To watch the full recording of the RCS Business Messaging Seminar at Mobile World Congress 2018, and to download the speakers’ presentations, please click here.
The world’s most successful communications channel, SMS is being upgraded globally to Rich Communication Services (RCS). With over 50 launches and 159 million monthly active users, this Operator messaging platform is available for millions of brands to enhance their consumer communications.
At Mobile World Congress 2018, speakers from Deutsche Telekom, Google, Samsung, Sprint and Vodafone were joined by major global brands including ITV, Skyscanner, SnapTravel, Subway, Syte and 1-800-Flowers.com who unveiled their exciting new campaigns that are now live in market and demonstrated why RCS is the future of brand communications.
The speakers’ presentations, plus the video of the 2 hour seminar, are now available for you to download.
|Deutsche Telekom||Dr Petja Heimbach, Vice President Communication Products||3.5bn reasons leading towards trust & customer delight|
|Vodafone||Oscar Gallego, Global Head of Smart Communications and Security||Vodafone RCS Messaging – Ready for Business|
|ITV||Pete Mossman, Director of Production and Strategic Delivery||Using RCS to Build a Better Communications Strategy|
|Amir Sarhangi, Head of Project Management – RCS||Engaging Mobile Consumers with RCS|
|Sprint||Doug Garland, Vice President, Innovation & Partnerships||Messaging: What’s Old is New Again|
|SnapTravel||Hussein Fazal, CEO||Driving Commerce over a Rich Conversational Experience|
|Subway||Laura Balinskas, Sr. Digital Marketing Manager||Subway & Mobivity: Driving sales with personalization & Google RBM|
|1-800-Flowers.com||Amit Shah, CMO||Delivering Smiles, One Customer at a Time|
|Samsung||Sean Yoo, Director of Product Innovation – RCS Program Manager||Samsung RCS/MaaP: Enabler for the most Powerful Messaging Communication|
*Please note, presentations are not available to download for Subway or Sprint.
Click Here to download the 2 hour MaaP Seminar recording and the speakers’ presentations