RCS Live #2: Drive Revenue with Messaging Contextual Shortcuts (MCS) – Catch Up

Wednesday 29 Apr 2020 | RCS | RCS Live Webinar Series #2 | Resources |

Watch the RCS Live #2: Drive Revenue with Messaging Contextual Shortcuts (MCS) webinar and download the speakers’ presentations.

On Wednesday, 29 April, The Future Networks Programme hosted the second ‘RCS Live’ webinar with Wildfire.

In this webinar, Shawn Conahan President and Chief Revenue Officer, Wildfire explained why the conversation is commerce, making brands money while making consumers happier by using Messaging Contextual Shortcuts (MCS).  Shawn also discussed how RCS enabled a better Person-to-Person communication experience, and how MCS deployed within RCS can underline key action words in text messaging, driving purchases for brands.

Webinar Catch Up

Duration: 55min 09sec


Company Speaker Presentation
GSMA Paul Schonewald, Programme Marketing Director
RCS Live Overview
Wildfire Shawn Conahan, President and Chief Revenue Officer
Drive Revenue with Messaging Contextual Shortcuts (MCS)

More from RCS Live  

‘RCS Live’ presents you with webinars from innovators within the RCS ecosystem who share their latest findings, discuss new campaigns and debate some of the questions faced by the industry.

Learn more about upcoming webinars and catch up on any you’ve missed.

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