{"id":46876,"date":"2024-01-10T10:03:32","date_gmt":"2024-01-10T10:03:32","guid":{"rendered":"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/?post_type=gsma_theme_orgs&p=46876"},"modified":"2024-01-10T10:03:32","modified_gmt":"2024-01-10T10:03:32","slug":"afina","status":"publish","type":"gsma_theme_orgs","link":"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/gsma_orgs\/afina\/","title":{"rendered":"afina"},"content":{"rendered":"

afina is a ML-based monetization platform that boosts telecom operators’ revenues by gently delivering highly targeted promo to their subscribers.<\/p>\n

The platform provides rapid market launch, proprietary modules for hypothesis testing, guiding you throughout the process and transparent financial reporting. Analyzing user data generates highly targeted advertising, increasing ARPU up to 5%.<\/p>\n

MNOs and MVNOs gain a competitive edge with afina’s data-driven approach preventing customer churn, ensuring success in the dynamic market, where annual advertiser budget growth exceeds 20%.<\/p>\n","protected":false},"excerpt":{"rendered":"

afina is a ML-based monetization platform that boosts telecom operators’ revenues by gently delivering highly targeted promo to their subscribers. The platform provides rapid market launch, proprietary modules for hypothesis testing, guiding you throughout the process and transparent financial reporting. Analyzing user data generates highly targeted advertising, increasing ARPU up to 5%. MNOs and MVNOs […]<\/p>\n","protected":false},"author":71,"featured_media":0,"template":"","meta":{"image":"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/wp-content\/uploads\/2024\/01\/logo-02.png","json":{"gsma_orgs_logo":"[46867]","gsma_orgs_member":"Associate","gsma_orgs_email":"","gsma_orgs_website":"https:\/\/www.afinadmp.com\/","gsma_orgs_twitter":"","gsma_orgs_facebook":"","gsma_orgs_linkedin":"","gsma_orgs_country":"Cyprus"}},"gsma_org_categories":[9633],"class_list":["post-46876","gsma_theme_orgs","type-gsma_theme_orgs","status-publish","hentry","gsma_org_categories-industry-member"],"yoast_head":"\nafina - Membership<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/gsma_orgs\/afina\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"afina\" \/>\n<meta property=\"og:description\" content=\"afina is a ML-based monetization platform that boosts telecom operators’ revenues by gently delivering highly targeted promo to their subscribers. 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