{"id":41485,"date":"2022-11-24T12:27:54","date_gmt":"2022-11-24T12:27:54","guid":{"rendered":"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/gsma_resources\/balkan-bet-the-leading-betting-company-in-serbia-implements-ipification-1-click-phone-verification-and-im-auth\/"},"modified":"2022-11-24T12:27:54","modified_gmt":"2022-11-24T12:27:54","slug":"balkan-bet-the-leading-betting-company-in-serbia-implements-ipification-1-click-phone-verification-and-im-auth","status":"publish","type":"gsma_theme_resources","link":"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/gsma_resources\/balkan-bet-the-leading-betting-company-in-serbia-implements-ipification-1-click-phone-verification-and-im-auth\/","title":{"rendered":"Balkan Bet, The Leading Betting Company in Serbia Implements IPification 1-Click Phone Verification and IM Auth"},"content":{"rendered":"

\"\"<\/a><\/p>\n

The provider of one-click mobile authentication, user verification, and fraud prevention solutions, IPification is partnering with Balkan Bet, one of the leading betting companies in Serbia. Balkan Bet customers will now be able to verify their phone number through the top-notch one-click user verification via their mobile operator, or IM authentication via WhatsApp, Viber, or Telegram, after scanning the QR code available at the front desk.<\/p>\n

Founded in 2000, Balkan Bet is one of the leading betting brands in Serbia today with 82 betting shops across the country. A smooth user experience being one of their main goals, they have sought after streamlining the betting process for their customers including the user verification necessary to place a bet.<\/p>\n

\u201cWe are always excited to work with companies who are
\nforward thinking. With seamless mobile verification we
\nprovide an entirely new experience to our customers. This
\nis just the start as we perspectively plan to extend our
\npartnership with IPification.\u201d
\n<\/em><\/strong>\u2014 Dragan Todorovi\u0107, Head of IT at Balkan Bet<\/p>\n

With IPification, Balkan Bet will significantly cut down on the time between a user entering one of their shops and actually placing their bet. This process will now be completed in a matter of seconds \u2013 the user scans the QR code at the front desk, a verification request is sent to IPification, and the user is verified within milliseconds.<\/p>\n

In case the user isn\u2019t using a SIM card from one of many IPification telco partners, which is a requirement for the IPification flagship solution, they will be verified through an instant messaging application of their choice \u2013 WhatsApp, Viber or Telegram.<\/p>\n

\u201cIt\u2019s a great pleasure to onboard Balkan Bet as a partner, <\/strong><\/em>
\nthe first of its kind in Serbia where we\u2019ll help streamline the <\/strong><\/em>
\nuser experience not only digitally, but also at their physical <\/strong><\/em>
\nlocations. I\u2019m super excited to hear about the results of this <\/strong><\/em>
\npartnership, and I\u2019m looking forward to further expanding <\/strong><\/em>
\non our partnership as well as seeing other betting brands in <\/strong><\/em>
\nthe region follow in their footsteps.\u201d<\/strong><\/em>
\n\u2014 Stefan Kostic, IPification CEO<\/p>\n

About IPification<\/h4>\n

IPification is building the backbone of mobile authentication of today and tomorrow. By verifying the device, SIM & phone number via IP address, IPification patented technology is enabling secure, passwordless, zero-tap compatible mobile user authentication, registration, transaction approval and fraud prevention solutions for any mobile application. Readily available across numerous countries and regions, IPification is trusted by some of the leading telco, technology, payment, and OTT companies including ABA Bank, GBG, T-Mobile Montenegro, 3HongKong, Axiata Digital, Swisscom, Indosat Ooredoo.<\/p>\n

IPification Powered by GMID (trading as IPification) is a trademark of Benefit Vantage Limited. Benefit Vantage Limited is a provider of security and data backup solutions in Asia, headquartered in Hong Kong, it has a subsidiary in Switzerland, IPIFICATION INTERNATIONAL AG, and representatives operating in the U.S., U.K., Serbia, Russia, Bosnia, Brazil, India, Vietnam and Pakistan.<\/p>\n

For more information, please visit www.ipification.com<\/a>
\nMedia Inquiry
\nIPification,
\nAlexandra Kalinina
\nalexandra.kalinina@ipification.com<\/a><\/p>\n

About Balkan Bet<\/h4>\n

Balkan Bet has been operating on the Serbian market for 22 years and today it is positioned among the leaders in games of chance and sports betting. With a business network of 82 locations throughout Serbia, it is focused on providing premium services, but also online. Renowned slot machine game providers and state-of-the-art gaming machines are what make the brand stand out for its players.<\/p>\n

More information about Balkan Bet can be found at www.balkanbet.rs
\nFor more information, please visit Balkan Bet<\/a><\/p>\n

Media Inquiry
\nBalkan Bet,
\nAnja Vujnovic
\na.vujnovic@balkanbet.rs<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The provider of one-click mobile authentication, user verification, and fraud prevention solutions, IPification is partnering with Balkan Bet, one of the leading betting companies in Serbia. Balkan Bet customers will now be able to verify their phone number through the top-notch one-click user verification via their mobile operator, or IM authentication via WhatsApp, Viber, or […]<\/p>\n","protected":false},"author":66,"featured_media":0,"template":"","meta":{"image":null,"json":{"gsma_resources_type":"Press Release","gsma_resources_thumb":"[]","gsma_resources_file":"[]","gsma_resources_multi":null,"gsma_resources_wgr":null,"gsma_resources_video":null,"gsma_resources_image":"[]","gsma_resources_url":null,"gsma_resources_date":"24\/11\/2022","gsma_resources_button":"Download"}},"tags":[],"resource_categories":[4871],"algolia_discover_type":[9668],"class_list":["post-41485","gsma_theme_resources","type-gsma_theme_resources","status-publish","hentry","resource_categories-member-press-release","algolia_discover_type-resource"],"yoast_head":"\nBalkan Bet, The Leading Betting Company in Serbia Implements IPification 1-Click Phone Verification and IM Auth - Membership<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/gsma_resources\/balkan-bet-the-leading-betting-company-in-serbia-implements-ipification-1-click-phone-verification-and-im-auth\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Balkan Bet, The Leading Betting Company in Serbia Implements IPification 1-Click Phone Verification and IM Auth\" \/>\n<meta property=\"og:description\" content=\"The provider of one-click mobile authentication, user verification, and fraud prevention solutions, IPification is partnering with Balkan Bet, one of the leading betting companies in Serbia. 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