Identity Guide MWCB19

  1. Identity in 2019
  2. Mobile Connect & Mobile Connect Link
  3. Seminar: Mobile Connect
  4. Seminar: The Future of Identity
  5. GSMA Innovation City
  6. Identity in the Main Conference
  7. About the GSMA Identity Programme

Identity in 2019

With mobile internet traffic accounting for more than half of all global online traffic, the nature of digital identity is changing. Our impressions and personal information are increasingly linked to - and dependent on - companion devices, mobile networks and the digital services we enjoy.

As the IoT develops apace and digital commerce accounts for ever-larger amounts of the economy, identity will be increasingly crucial to the stability and growth of the global digital market. Yet the wider digital community still has much to do in to bring confidence to this burgeoning market; with 53,000 cybersecurity incidents occurring across 65 countries in the year to Q2 2018, consumers have clear cause for concern. For it has not escaped their notice - online customers are increasingly wary of the uses to which their personal details and information are put, and increasingly reluctant to risk losing control of their online identities.

As has been pointed out by Statista, identity theft accounts for an alarming 65% of cybercrime, with cybercrime itself estimated to cost around $600 billion per year globally. This is an increase of some $100 billion from 2014, bringing revenues lost to cybercrime to 0.8% of global GDP. Identity is thus a major priority for the mobile industry, and is reflected by the growing number of operator initiatives and services cropping up in all corners of the globe.

Mobile Connect enables users to verify their identities online securely and conveniently via their smartphone - allowing them to log in to commercial apps and websites through a simple two-step process, while protecting their privacy via the unparalleled security credentials of mobile networks. By matching users to an item most have on them at all times, the need for an additional device is eliminated, as is the need to remember multiple usernames and passwords.

A PIN or biometric scan is entered in response to a one-off prompt from the desired service, allowing users to authorise payments quickly and securely, without the need to share their telephone number. The anonymised data which results from this process can then be used by operators to monetise the process while also providing information by which services can be improved.

Mobile Connect therefore provides the natural progression from traditional identity verification methods like usernames and passwords. Users are both increasingly wary and impatient with passwords: GSMA Intelligence finds that as many as 86% percent of users have abandoned an online purchase when asked to create a username, with similar numbers preferring a single strong method of verifying their identities across multiple accounts. As hackers become steadily more sophisticated, passwords are also fast becoming redundant from a security perspective: Verizon estimated last year that 81% of data breaches are now caused by compromised passwords. The attrition caused to online commerce by the old username model is therefore pronounced, but it can and will be addressed by Mobile Connect: as demand has soared, Mobile Connect is now being deployed at a rate of one new operator per month globally. This is an increase in coverage of around 26 per cent year on year, representing a global business potential of around $75 billion by 2022.

Mobile Connect Link

Mobile Connect Link is a digital initiative which enables operators and service providers to adopt Mobile Connect globally without needing to manage multiple separate contracts. By offering a 'one-stop shop' interface for cross-border use cases, a single contract can be used for national and international services, with a single billing model and unified technical and commercial processes. The GSMA can then provide round-the-clock service monitoring and incident management. Mobile Connect Link thereby maximises the efficiency with which Mobile Connect can be deployed worldwide, as well as facilitating consistent product evolution across operators and markets.

Mobile Connect Product Portfolio

Mobile Connect Authentication service offers a simple, safe log-in mechanism and two-factor authentication for the user user, where a PIN or fingerprint is requested for extra security.

Mobile Connect Authorisation service allows end users to authorise requests from service providers directly from their mobile phone, such as payments or granting permissions.

Mobile Connect Identity service enables end users to confirm or share their personal data, such as name and address, with digital services quickly and securely.

Mobile Connect Attributes service utilises device and network information for ID verification and fraud prevention.

February 25 @ 12:30 pm - February 25 @ 2:30 pm

GSMA Theatres 1 & 2, CC1, Level 1, South Entrance, Fira Gran Via

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Throughout the last year, Mobile Connect has made a number of meaningful breakthroughs multiple markets. For example, in July it was revealed that the identity solution can now be used by Azure AD customers. By adding Mobile Connect's two-factor authentication service, customers can offer secure sign in to applications supported by Azure AD, such as Office 365 and thousands of other 3rd party SaaS apps.

This seminar will focus on the consolidation and growth of Mobile Connect as a successful identity service offered by the mobile operators around the globe. The seminar will capitalise on the strongest advancements in identity in the past year, and how Mobile Connect steps up to deliver to these. The seminar will highlight live services and upcoming launches, showing how Mobile Connect is fast becoming a truly global contender in the identity market.


Mobile Connect: The Rise of Digital Identity
Time Session Speakers
12:30-12:40 Welcome & Introduction

 · Marie Austenaa, Head of Identity Business Development, GSMA

12:40-12:55 Keynote Presentation: Purpose-Built Authentication – US Carriers Make Headway on Challenging Unauthorised Access

 · Johannes Jaskolski, General Manager, The Mobile Authentication Taskforce

12.55-13.05 Keynote presentation: Microsoft and Mobile Connect for Azure AD

 · Morgan Webb, Senior Programme Manager, Microsoft

13.05-13.35 Panel discussion: Key learnings from the Mobile Connect for Microsoft Azure AD pilot

 · Jim Small, Mobile Connect Deployment Lead, Identity, GSMA

 · Manmeet Bawa, Principal Group PM Manager, Microsoft

 · Robert Blumenthal, Chief Identity Officer, EnStream

 · Andrzej Ochocki, Head of Identity Management, Deutsche Telekom

 · Rames Sarwat Shaker, Director of Alliances and Product Development for Security Services, ElevenPaths

 · Pierre-Francois Dubois, Product Marketing Director, Orange Group

13.35-14.15 Panel discussion: Successful commercial strategy: Growing deployments around the globe

 · Brian Gorman, Senior Commercial Proposition Manager Identity, GSMA

 · Glyn Povah, Founder and Director Global Product Development Smart Digits, O2

 · Banu Goren, Digital ID Management, Turkcell

 · Evgeniya Shulipina, Head of Mobile Advertising Products, MegaFon

 · Andy Doyoung Kim, SK Telecom

14.15-14.25 Keynote presentation: Taking Mobile Connect to market: It's never been easier

 · Marcus Dormanns, Senior Director Platforms and Operations Identity, GSMA

14.25-14.30 Summary and Close

 · Marie Austenaa, Head of Identity Business Development, GSMA

View the full speaker line up


February 26 @ 1:00 pm - February 26 @ 3:00 pm

GSMA Theatres 1 & 2, CC1, Level 1, South Entrance, Fira Gran Via

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It's been a tempestuous year in digital identity with major breaches hitting the press on an almost weekly basis. This seminar will look at some of the latest research in user behaviours when managing and sharing their identity details online and how the mobile industry is working with the industry to addressing some of these challenges to enhance trust in digital trust services and the protection of its users' identity online.


The Future of Digital Identity: From Revolutionary Technologies to Social Acceptance
Time Session Speakers
13:00-13:15 Welcome & Introduction

 · Richard Cockle, Global Head of Programme Delivery, Identity, GSMA

13:15-13:35 Keynote: How is society accepting digital identity?

 · Dr Gemma San Cornelio, Universitat Oberta de Catalunya

13:35-14:10 Panel Discussion: The rise of identity in developing countries: A growing commercial opportunity

 ·  Sham Careem, Market Development Director, GSMA

 ·  Jean Philbert, Idex Africa

 ·  Steve Polsky, CEO, Juvo

 ·  Stacy Stubblefield, Co-Founder, TeleSign

 ·  Sitoyo Lopoikiyit, Chief Officer – Financial Services, Safaricom


Keynote: A service provider point of view on the future of digital identity

 · David Rennie, Digital Identity Service Platform Owner, Idemia

14:25-14:55 Panel discussion: A hitchhiker’s guide to the growing pace of innovation within identity services in the mobile industry

 · David Pollington, Head of Service Access Identity, GSMA

 · Rikard Strid, CEO, Clayster

 · Ankur Patel, Principal Program Manager, Microsoft

 · Andrew Tobin, European Managing Director, Evernym

 · Alido di Giovanni, CEO, Summit Tech

14:55-15:00 Summary & Close

 ·  Richard Cockle, Global Head of Programme Delivery, Identity, GSMA

View the full speaker line up


Monday, 25 February - Wednesday, 27 February: 08:00 - 19:00
Thursday, 28 February: 08:00 - 16:00

Hall 4

Visit the GSMA Innovation City in Hall 4 to experience how authentication and identity verification is treated by technology trends such as RCS, VR and IoT.

Discover how these technologies will impact almost every aspect of our lives including entertainment, transportation, public services, industry, environmental sustainability and, of course, web and cloud connectivity.

How chatbots can leverage Mobile Connect to simplify e-commerce transactions.

Experience how you can authenticate securely with Mobile Connect while using RCS chatbots in a VR reality experience when online shopping.

Mobile Connect in identity management connected vehicles.

Experience how mobile operators offer secure identity services with Mobile Connect when collecting a rental car without the need of man-in-the-middle. Once your identity is verified, attendees will have the opportunity to see how from a single app or service, they will be able to share their own vehicle-related data with third-party businesses that require these.

This demonstration showcases how users are in total control of sharing device data: shifting to a user-centric approach when it comes to IoT.

Mobile Connect in identity management systems for employees.

Visitors will learn how a user can choose Mobile Connect authentication as a second factor to securely and easily log in to Azure Active Directory services such as Microsoft Office 365.

Open a bank account online only with your mobile phone and Mobile Connect.

Experience how consumers can open a bank account remotely using their mobile phone and the information stored in their SIM card. Using Boku Identity and Mobile Connect, a bank can check the attributes retrieved from identity documents with the data stored in a SIM card to verify a consumer's identity.

Maintaining consumer trust in a digital society

Monday 25 Feb, 11:00 to 12:10

Hall 4 - Auditorium 2

81% of consumers have some concern about safety of their personal information, and only 10% feel they have complete control over it. As more sensitive information is exchanged online, privacy and security is a growing concern to most consumers. Currently, organizations and policy leaders attempt to create the feeling that consumers and their information are safe. New threats appear every day, how are companies facing the challenge of building and maintaining consumer trust in a digital world?

Blockchain: Touch point vs Trust point

Wednesday 27 Feb, 13:30 to 14:30

Hall 4 - Auditorium 2

Blockchain technology could be the key to restoring consumer trust. It allows individuals to see where a piece of information has come from and feel safe with how their information is stored. Many organizations are integrating blockchain into their business as an example of their security practices. But in today's digital world, where it is hard to judge what is authentic, how can consumers know whether a company's blockchain practices are really securing their personal information? This session will cover how organizations use blockchain to deliver transparency and become a trusted source.

A digital society needs digital identity

Wednesday 27 Feb, 14:45 to 15:45, Hall 4

Auditorium 2

Digital identity is a growing opportunity in both developed and emerging markets. Consumers across the globe want convenient access to services, and service providers need to trust their customers. Digital identity, implemented in a secure way, makes both possible. This session will highlight current use cases for digital identity, while also exploring the risks and opportunities with achieving a digitally identified population.

How to secure a connected digital society

Wednesday 27 Feb, 16:00 to 17:00

Hall 4 - Auditorium 2

As all humans and things become connected to the internet, personal data is available on nearly every action a person takes. This has made privacy and security become a fundamental human need and is more important than ever. This session will bring together device, network and security leaders to answer the question: how do we create a connected and secure world for all?

Identity is one of the GSMA's priority industry programmes. Designed to accelerate the development of operator identity services and commercial opportunities within the identity market, the programme facilitates cooperation and collaboration to help form a trusted and vibrant digital economy. It has also developed Mobile Connect, the identity service that offers a secure, seamless and convenient experience.

The programme is guided by a collection of the world;s leading mobile network operators, together forming the Identity Programme Steering Group:

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