Mobile Industry Launches Universal Hallmark for NB-IoT

December 6, 2017

Organisations operating in the broader NB-IoT market now have the opportunity to illustrate the authenticity of their products following the mobile industry’s launch of the universal NB-IoT logo. Conceived by the GSMA NB-IoT Forum, the hallmark is publicly available for use with products, services and related material associated with the network technology.

The release represents the maturity of the technology’s ecosystem, which is rapidly deploying commercial networks across the globe. Jens Olejak, Forum member and Senior IoT Product Manager at Deutsche Telekom commented that “The introduction of an official NB-IoT logo represents a major milestone on the journey to establish NB-IoT as the leading transmission standard for small but massive IoT applications. Going forward, we will use it in our communications to underline the consistency of a worldwide standard and the determination of the Mobile IoT community.”

A common, global approach to NB-IoT’s branding will help circumvent confusion that may arise from the release of multiple logos. Luke Ibbetson, Chief Engineer of Group R&D at Vodafone and Chair of GSMA NB-IoT Forum considered the logo as a means to “Further unite the rapidly growing ecosystem of NB-IoT devices and applications in a highly visible way, reflecting the global deployment of interoperable NB-IoT networks for the connection of low power devices in hard to reach areas. This directly supports the community of innovators building an incredibly diverse set of new services based on a single global standard. By proudly displaying the NB-IoT logo on their products and marketing materials, companies demonstrate that they are part of the global NB-IoT community, building awareness and customer confidence.”

The security and reliability afforded by operators’ low power wide area (LPWA) networks in licensed spectrum has resulted in a surge of popularity for such networks since launch. Last month, market intelligence firm SNS published research that estimated that by 2020, more than 35% of all LPWA profile IoT devices will be served by LPWA networks in licensed spectrum. Group member and Technology Manager for Global IoT Devices at Telefónica Francisco Javier Zorzano Mier judged the release of the logo to be a natural accompaniment to these emerging networks and their success: “Telecommunications are making huge changes in their networks to serve the millions of connected devices that are not only the future but also the present. The logo gives visibility to this effort. We are especially happy because the logo transmits the modernity of these device-oriented networks.”

The GSMA NB-IoT Forum is an industry-wide initiative designed to form a common approach to deployment, maximise the technology’s potential and help resolve any regulatory challenges. GSMA Members and Associate Members are welcome to join the NB-IoT Forum. Alternatively, The Mobile IoT Innovators community provides access to a broad variety of market tools and is available for all to join.

Find out more and download the NB-IoT logo

Back

Mobile-Enabled Unmanned Aircraft Mobile networks are uniquely placed to support the safe usage of unmanned aircraft (UA), which are becoming increasingly popular with consumers and business users. Today UA are g...

Read more | See all Resources

LTE-M Logo “LTE-M” stands for Long Term Evolution for Machines. It is a low power wide area radio technology standard published by 3GPP in Release 13 that addresses the requirements of ...

Read more | See all Resources

The IoT Guide to MWC18 With 25 billion connected devices by 2025, the Internet of Things (IoT) will be essential in protecting the environment, building smarter and sustainable cities, and improving qu...

Read more | See all Resources

AirQ Internet of Things Case Study Air Quality and the monitoring of pollutants that can cause health issues is becoming more important to our daily lives with governments and regulators keen to both monitor and m...

Read more | See all Resources

Shenzhen – Internet of Things Case Study Supply of water and gas to consumers in Shenzhen has historically been a challenge. However, significant investment in improving the delivery of both of these utility services ac...

Read more | See all Resources

USpace Smart Parking Internet of Things Case Study Parking in Taipei is at a premium, with strict parking controls that are enforced by the city with heavy fines for illegal parking. In this environment, it is common for resident...

Read more | See all Resources

Mobile IoT Innovators Community Marches towards Milestone of 1,000 Members As the Internet of Things grows, and Mobile IoT continues to establish itself as an increasingly popular mode of cellular connectivity, it is essential that the ecosystem continu...

Read more | See all Industry News

Telefónica’s Cyber Security Division Includes new Measures from Industry ElevenPaths, Telefónica’s cyber security unit, has recently made important updates to SandaS GRC, a product enabling their customers to reduce operational risks and ensure reg...

Read more | See all Industry News

IoT to Take Centre Stage at Mobile World Congress in Pivotal Year for the I Andrew Parker, IoT Marketing Director, GSMA The Internet of Things (IoT) is increasingly being delivered through mobile networks, via licensed low power, wide area (LPWA) connect...

Read more | See all Industry News

Scaling the IoT Becomes the Next Frontier for the Mobile Industry in 2018 Svetlana Grant, IoT Programme Director, GSMA 2017 was the year IoT really started to materialise.  The last 12 months built on the foundational work of the previous year, and sa...

Read more | See all Industry News

The Mobile IoT Labs Pioneering Next Generation LPWA solutions Last month, Huawei released its NB-IoT Commercial Premier Use Case Library, detailing some of the uses to which Mobile IoT has been put to date.  The global picture is increasin...

Read more | See all Industry News

Smart Concrete Paves the way to Safer and Cheaper Infrastructure Built environments across the world are comprised largely of concrete. We tend not to give it much thought, but more than 80% of all infrastructure globally is made at least part...

Read more | See all Industry News

6th Mobile IoT Summit February 25, 2018 Mobile IoT, also known as Low Power Wide Area (LPWA) in licensed spectrum, presents a huge opportunity for the mobile and IoT industries. GSMA Intelligence estimates t...

Read more | See all Connected Living Events

IoT at MWC18 February 25, 2018 The Internet of Things will be central to Mobile World Congress 2018. You can discover the range of our activities below. For a comprehensive list of IoT activities at ...

Read more | See all Connected Living Events

Generating Value through IoT and Big Data February 27, 2018 GSMA Seminar Theatre 1, CC1.5 – download directions Mobile operators are becoming increasingly successful in establishing services to commercialise their anonymis...

Read more | See all Connected Living Events

IoT Security, Drones – Creating a Connected and Secure Fut February 28, 2018 GSMA Seminar Theatre 1, CC1.5 – download directions Session 1: Securing a Better Future With 25 billion connected devices by 2025, the risk of cybersecurity breac...

Read more | See all Connected Living Events

Mobile IoT Innovators Developer Workshop February 28, 2018 GSMA Seminar Theatre 1, CC1.3 – download directions Join Telefónica’s technical industry experts who are at the forefront of Mobile IoT development to get hand...

Read more | See all Connected Living Events

Mobile IoT Innovators Networking Reception February 28, 2018 GSMA Seminar Theatre 1, CC1 Networking Area – download directions Join the Mobile IoT Innovators Networking Reception for a relaxed afternoon and enjoy free drink...

Read more | See all Connected Living Events

Contact GSMA Legal Email Preference Centre Copyright © 2018 GSMA. GSM and the GSM Logo are registered and owned by the GSMA.