Intercel Guinee Announces Exciting Partnership with ONEm Communications

Intercel Guinee Announces Exciting Partnership with ONEm Communications

October 14, 2016

Member Press Release

ONEm Communications, the company revolutionising how SMS and voice can participate in advanced communications and services, is pleased to announce the key partnership with Intercel Guinee. The ONEm service, which first went live on 10th October in Tanzania, allows people to access exciting new interactive services on any mobile phone such as group chat and useful internet content without the need for an internet connection. These services are free to use and users can upgrade to access more advanced features.

ONEm creates a whole new ecosystem over the Operator’s proprietary voice and SMS where their subscribers can enjoy a wide range of internet-style services and local knowledge content. Unlike OTTs that ride over the operator’s data channel, ONEm coined the term ‘TTO’ (Through the Operator) where the business model is operator-centric. Since this infrastructure already exists, is robust and is native to every mobile, the Operator can deliver rich user experiences that will be affordable to all.

Christopher Richardson, CEO of ONEm is confident that the partnership announcement is the beginning of a successful business venture between ONEm and Intercel Guinee, stating “As the first Francophone country ONEm is really looking forward to providing valuable services and content to Guinea in French as well as in many local languages as people create and share local content knowledge. In this regard, I have the utmost regard for Intercel Guinee for taking this bold but strategic partnership action with ONEm.”

Mr Mutaz Elbadawi, Chief Commercial Officer states “We believe this Partnership is a perfect fit and we are delighted to join the ONEm growing ecosystem which will allow Intercel to monetize its existing assets and provide smart services to all mobile users.”

ONEm enables every subscriber in the Mobile Operator’s network to have gifted access to the ‘Explore’ tier which provides some basic functionality for every SMS based service on the ONEm ecosystem. Users will be able to unlock more sophisticated and advanced features with the affordable ‘Plus’ and ‘Power’ tiers. Stand alone ‘Premium’ services will also be available for value voice, group and high value content services.

Many Mobile Operators especially in emerging markets are keen to connect to the ONEm platform as they can see the immediate value it would bring to their subscriber base. Globally, there are still billions of people who do not have internet access. In Africa, just one in five people are online and the growth is slowing. The Alliance for Affordable Internet (A4AI) recently noted that the UN goal of providing universal affordable internet access by 2020 is unrealistic and that it may not be until 2042 that this would be reached. This pushes all stakeholders involved to find an immediate solution to connect the unconnected.

The number of people with access to a mobile phone far surpasses the number of those with internet access. The GSMA pointed out that affordability of internet is a huge barrier to connecting the unconnected and in some African countries, basic broadband can cost up to 50% of the average income. This presents a unique opportunity to re purpose existing technology to connect people and create new services with what they already have: SMS and audio.


About Intercel Guinee

Intercel Guinee provides innovative, customer focused products and services to their subscribers in Guinea, Africa. Intercel Guinee is committed to providing products and services that meet the evolving needs and aspirations of Guineans to improve the well being of communities in the region.


About ONEm Communications

ONEm is an innovative membership-based Telecommunications Platform with a range of global services that are available to mobile users exclusively through their Mobile Operator. For the first time Mobile Operators can utilize their legacy voice and SMS networks in a new and innovative way. In addition to unlimited global calling and messaging there are many other high demand services such as news, entertainment, marketplace and enterprise services. Without any upfront costs Mobile Operators generate new revenue streams, content providers reach a wider audience and mobile users have an enhanced communication experience.

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