Mobile for Development Blog

Filter

Dialog Sri Lanka – putting farmers at the core of service design

post image

The GSMA mAgri program is currently supporting six Mobile Network Operators (MNOs), two in Sub-Saharan Africa and four in South Asia, in launching and scaling agricultural Value-added Services (Agri VAS). One of the key learnings across all countries has been the importance ...

To (content) test or not to test: That is not the question

post image

What comes to mind when you think of agricultural content quality, I ask you. For me, the answer is simple but complex at the same time. Simple because it always distils down to the five qualities of actionability, clarity, geographical relevance, timeliness and usefulness ...

The market opportunity in applying a gender-lens to Agri VAS

post image

Our mAgri programme supports scalable, commercial mobile services in improving the productivity and income of smallholder farmers and the agricultural sector in developing markets. As part of our ongoing research, we recognise the business and socio-economic opportunity in ...

Digitising payments in agriculture to unlock mobile money growth in rural areas

post image

The rural finance gap in emerging markets is huge. The vast majority of smallholder farmers, who represent 53 per cent of the population across the developing world and account for a majority (at least 70 per cent) of the food production consumed worldwide, are still ...

A future without supermarkets

post image

Same way as Airbnb disrupted the hospitality business, and Uber changed our traditional transportation choices to a crowdsourcing model, 2016 newcomer Farmdrop has challenged the conventional design of the centralised food supply chain and the way we as consumers relate to ...

How dtac is enabling digital transformation for Thai farmers

post image

This autumn, our mAgri programme hosted its bi-annual grantee workshop in Thailand, gathering our mAgri Challenge Fund Mobile Network Operators (MNOs). We spent a full day with dtac, Telenor’s subsidiary and second-placed operator in the market, learning how they are looking ...

Telenor Pakistan uses Data Science and Analytics to boost mAgri uptake

post image

Our mAgri program is currently supporting six Mobile Network Operators (MNOs), two in Sub-Saharan Africa and four in South Asia, in launching and scaling agricultural Value Added Services (Agri VAS). One of the key challenges many MNOs face is to market these services to the ...

Seven reasons why Mexico is ripe to become a global leader in mAgri initiatives

post image

mAgri projects have a high potential to increase farmers’ revenue and productivity. But unlike many developing countries, Mexico seems to have been left out by mAgri initiatives. According to GSMA’s mAgri Deployment Tracker, there have been only two of these projects in ...

Comparing Agent-led versus Self-register subscription models for mAgri services

post image

Through supporting MNOs to deliver projects under the mFarmer and mNutrition initiatives, the mAgri team have generated a number of insights and learnings on how MNOs can better reach rural populations. A target market which combines price sensitivity and often lower digital ...

Connected Farmer Alliance: Insights from mAgri Field Visit

post image

GSMA mAgri hosted a Field Focus Session in Nairobi in April. The week-long event included workshop activities with our six Mobile Network Operator grantees, keynote speakers and panel discussions with wider industry practitioners, including Kenyan banks, MFIs and mAgri ...

Creating impact for smallholder farmers through mobile technology in East Africa

post image

This is a guest blog post written by Herbert Thuo from Virtual City. Virtual City is a solutions provider, specialising in the development and deployment of mobile based retail and financial solutions for agribusiness. Our work revolves around supply automation mainly across ...

Meet our MWC 2016 Jumpstart pitchers: Esoko

post image

Hillary Miller-Wise is the CEO of Esoko. Like many technology start-ups that have managed to survive beyond a year or two, Esoko is continually evolving. We believe that when you are finished changing, you are finished in this industry. One of our biggest challenges for us ...

Meet our MWC 2016 Jumpstart pitchers: Express Weather

post image

Angshujyoti Das,  is the Founder & CEO, of Express Weather. Farmneed for development Population growth in human history was slow but steady. But in last one hundred twenty years, population growth has been accelerated from 1.5 billion to 7 billion. Do we produce enough ...

How mobile can help smallholder farmers become more climate resilient

post image

This is the first entry of a series of blog posts highlighting the opportunities and benefits for mobile operators to invest in weather forecasting provision. This blog post focuses on the opportunity to improve the dissemination of weather information. What’s the weather ...

Looking back at 2015: Industry highlights and anticipation of the next challenge for mobile agriculture

post image

Looking back at everything that happened in 2015, it’s hard to overestimate the velocity in mobile agriculture space that we collectively achieved as an industry. We are finally seeing that mobile operators are taking a leading role in creating value for rural segment while ...

Reflections on the mFarmer initiative: pricing Agri VAS services for a low income market

post image

This is the fifth in a series of blog posts reflecting on the mFarmer initiative. This blogpost focuses on common bottlenecks and recommendations for pricing agricultural mobile services in low income markets.

How are MNO’s navigating through their mAgri VAS deployment journey? Insights from our latest events

post image

Round up of mAgri's Fourth Grantee Workshop and Mobile 360 Africa in Cape Town, South Africa

Mobile Financial Services for smallholder farmers on the table at G20

post image

GSMA mAgri joined the debate at the first G20 round table on innovations in agricultural finance, held in Antalya, Turkey that discussed the potential of agriculture Mobile Financial Services.

Reflections on the mFarmer initiative: delivering market price information through mobile

post image

This is the fourth in a series of blog posts reflecting on the mFarmer initiative. This blogpost focuses on the uses cases of delivery market price through mobile and common challenges.

Vodafone Vision for Mobile Agriculture

post image

Vodafone’s recent initiatives are encouraging steps to show the full extent to which the mobile channel is a key tool to improving the livelihoods of rural communities across emerging markets as well indirect business benefits. Here is an overview.