Airtel-Tigo Ghana has committed to increase the proportion of women in their Tigo cash customer base by 2020.
“Since the 2011 launch, our award-winning mobile money wallet, Tigo Cash, has made a significant contribution to Ghanaians, mostly the unbanked and SMEs. We believe in empowering Ghanaian women, and through the Connected Women initiative, we will be supporting the United Nations Sustainable Development Goal to achieve gender equality.
“We also believe that Tigo Cash will enable women entrepreneurs to experience the benefits of mobile financial services – providing Digital and Financial Inclusion. We need more women to adapt to mobile financial services in the country. Empowering them to grow their businesses will reduce poverty and aid the country’s economic growth.”