As part of the GSMA’s Connected Women Commitment Initiative, Telenor Pakistan has made a two-pronged commitment that includes increasing the proportion of women in its mobile internet customer base from 40% to 48%, and mobile money customer base from 10% to 15% by 2020 in Pakistan.
“Telenor Pakistan is proud to partner with the GSMA in a collective effort to connect women around the world. In Pakistan, over 51% of the population is women and as one of the largest digital services providers in the country, we deem it our responsibility to act to create gender parity in our customer base.
We are committed to bring the benefits of telecom and digital technology to women in Pakistan to empower them to support their families, consequently contributing to the socio-economic prosperity of the country at large. Our endorsement of the GSMA’s Connected Women initiative comes with the commitment to increase the proportion of women in our mobile internet customer base from 40% to 48%, and mobile money customer base from 10% to 15% by 2020.”
Irfan Wahab Khan, CEO, Telenor Pakistan
Pakistan’s first branchless banking service, Easypaisa, has collaborated with the Government of Pakistan for programs including the transparent and timely disbursements of monthly social and educational stipend entitlements to women living in rural areas with no access to formal financial services.
The following video tells the story of a beneficiary who has been able to continue her education by virtue of the education stipend distributed through Easypaisa in remote area of Sindh province, Pakistan.