Recently, e-commerce providers have highlighted some of the challenges they face in Southeast Asian markets: cash on delivery payments, limited logistical infrastructure, and a lack of customer trust. Mobile money can support e-commerce providers by offering solutions to these challenges, and in turn benefit from this fast-growing industry. This paper discusses the vast growth potential for e-commerce in the region, current challenges to scale, and how mobile money providers can establish mutually beneficial partnerships with e-commerce players through three focus areas.
Read the first blog in the series