- Our new #mAgri blog delves into last mile #digitisation initiatives in #Ghana, drawing on research from our recent… https://t.co/nmwNpvCAxa https://twitter.com/GSMAm4d/status/964522363080585216
- As part of our commitment to assess the impact of the mobile industry on social and economic development, our new r… https://t.co/8QqzoJFX14 https://twitter.com/GSMAm4d/status/964477039431602176
- Improving customers' digital skills is not only boosting socio-economic development, it's also good for business. S… https://t.co/6x7P155PWk https://twitter.com/GSMAm4d/status/964463136068775936
- We are delighted to be joined by @TilmanEhrbeck from @OmidyarNetwork in our seminar exploring #payments as a platfo… https://t.co/sSRDsSPBfS https://twitter.com/GSMAm4d/status/964439356764078081
- RT @GSMA: With just 10 days to go until #MWC18, meet #SDG10 which aims to empower and promote social, political & economic inclusion for al…https://twitter.com/GSMAm4d/status/964430531336142849
Connected Women Programme
Accelerating digital and financial inclusion for women
Our mission is to reduce the gender gap in mobile internet and mobile money services in low- and middle-income countries and unlock significant commercial and socio-economic opportunities.
In today’s increasingly connected world, women are being left behind. A significant gender gap in mobile phone ownership and usage in low-and middle-income countries is hindering growth for the mobile industry and means women are missing out. Successfully targeting women not only advances women’s digital and financial inclusion, but unlocks significant growth potential for the mobile industry. In fact, closing the gender gap in mobile phone ownership and usage could unlock an estimated $170 billion market opportunity for the mobile industry in the period from 2015 to 2020.
GSMA’s Connected Women works with mobile operators and their partners to address the barriers to women accessing and using mobile internet and mobile money services. Together we can unlock this substantial market opportunity for the mobile industry, deliver significant socio-economic benefits and transform women’s lives. When women thrive, societies, businesses and economies thrive.
This initiative is currently funded by the UK Department for International Development (DFID), and supported by the GSMA and its members.
The Bill and Melinda Gates Foundation also supports the GSMA Connected Women programme, funding research to better understand where along the mobile money customer journey women tend to drop off more than men and identify opportunities for addressing key gender gaps in specific markets in Africa.
Adoption and use of mobile internet is far from universal or equitable, with women, those with less ...Read more
Despite significant growth in mobile money over the last decade, there are still wide gender gaps in mobile ...Read more
This is a research study into the smartphone ecosystem landscape and business models that drive affordable ...Read more
Mobile financial services have proven to be a game changer for financial inclusion. However, women are ...Read more
This is part 2 of a guest blog by Chloe Gueguen, former Market Insights Manager, GSMA Connected Women. Mobile ...Read more
This is part 1 of a guest blog by Chloe Gueguen, former Market Insights Manager, GSMA Connected Women. Mobile ...Read more
According to the Central Bank of Ghana, mobile money has experienced rapid growth since it was introduced in ...Read more
What should mobile operators do to close the mobile gender gap? We have developed a framework to help ...Read more
Mobile money is a key tool for women empowerment and can contribute to reducing the financial inclusion ...Read more