- Public-private partnerships and government engagement are key to delivering impactful and sustainable #digital… https://t.co/rVgnyIaQpw https://twitter.com/GSMAm4d/status/987367833574264833
- Join our Connected Women webinar on how #mobile internet uptake can be triggered among those who appear to be econo… https://t.co/tVmKH7hfUl https://twitter.com/GSMAm4d/status/987345359201501186
- We are working with @TigoRwanda to advance #digitalRwanda with their Mobile Internet Skills Training Toolkit. This… https://t.co/nI34KtmrOH https://twitter.com/GSMAm4d/status/987322607136657410
- .@AfricaWaterEnt and @_eWATER installed 100 #GSM enabled eWATERtaps in seven villages in the Gambia, improving wate… https://t.co/fyfAmapuvR https://twitter.com/GSMAm4d/status/987254686465052672
- Mobile bonuses from Tigo increased @Devergy customers’ average purchase amounts made from their own mobile wallet.… https://t.co/qupuf7SsA5 https://twitter.com/GSMAm4d/status/986967875935227905
Connected Women Programme
Accelerating digital and financial inclusion for women
Our mission is to reduce the gender gap in mobile internet and mobile money services in low- and middle-income countries and unlock significant commercial and socio-economic opportunities.
In today’s increasingly connected world, women are being left behind. A significant gender gap in mobile phone ownership and usage in low-and middle-income countries is hindering growth for the mobile industry and means women are missing out. Successfully targeting women not only advances women’s digital and financial inclusion, but unlocks significant growth potential for the mobile industry. If mobile operators in low- and middle-income countries could close the gender gap in mobile ownership and mobile internet use today, this would generate an estimated incremental revenue of $15 billion over the coming year.
GSMA’s Connected Women works with mobile operators and their partners to address the barriers to women accessing and using mobile internet and mobile money services. Together we can unlock this substantial market opportunity for the mobile industry, deliver significant socio-economic benefits and transform women’s lives. When women thrive, societies, businesses and economies thrive.
This initiative is currently funded by the UK Department for International Development (DFID), and supported by the GSMA and its members.
The Bill and Melinda Gates Foundation also supports the GSMA Connected Women programme, funding research to better understand where along the mobile money customer journey women tend to drop off more than men and identify opportunities for addressing key gender gaps in specific markets in Africa.
There is a paradoxical relationship between mobile technology and women’s safety; while access to a mobile ...Read more
Adoption and use of mobile internet is far from universal or equitable, with women, those with less ...Read more
Despite significant growth in mobile money over the last decade, there are still wide gender gaps in mobile ...Read more
This is a research study into the smartphone ecosystem landscape and business models that drive affordable ...Read more
GSMA Connected Women’s latest study reveals for the first time the magnitude of the gender gap in mobile ...Read more
This is part 2 of a guest blog by Chloe Gueguen, former Market Insights Manager, GSMA Connected Women. Mobile ...Read more
This is part 1 of a guest blog by Chloe Gueguen, former Market Insights Manager, GSMA Connected Women. Mobile ...Read more
According to the Central Bank of Ghana, mobile money has experienced rapid growth since it was introduced in ...Read more
What should mobile operators do to close the mobile gender gap? We have developed a framework to help ...Read more