Bringing efficiency to Kenya’s dairy value chain: Virtual City’s Agrimanagr

Friday 5 Apr 2019 | AgriTech | Case study | Kenya | Video |

Agrimanagr is a digital tool created by Virtual City, a Kenyan AgTech company. The tool enables real-time visibility in the last mile of the agricultural value chain. Agrimanagr digitises the entire procurement process, benefiting both buyers, such as agribusinesses and cooperatives, and smallholder farmer suppliers.

The mobile-based tool brings about accuracy in weighing, in recording and tracking produce, and in farmer data – increasing efficiencies in the agricultural last mile. Importantly, the integration of mobile money payments with the tool will enable Agrimanagr to support the creation of an economic identity for farmers, giving them an opportunity to access formal financial services.