IFFCO Kisan Agricultural App: Evolution to Data Driven Services in Agriculture

Tuesday 25 Oct 2016 | AgriTech | Case study | Digital Inclusion | English | India | Mobile access and use | Mobile internet | Product development and product design | Resource | South Asia | User insights and data |

IFFCO Kisan Agricultural App: Evolution to Data Driven Services in Agriculture image

The IFFCO Kisan app is one of the pioneering mobile agriculture apps in India, offering to smallholder farmers a ‘one stop shop’ information portal with agriculture content. Our case study looks at how the largest Agri VAS deployment globally is evolving to rich media services, as smartphone penetration is rapidly increasing.

 

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