{"id":1397,"date":"2012-04-04T07:33:21","date_gmt":"2012-04-04T07:33:21","guid":{"rendered":"http:\/\/www.gsmassociation.co.uk\/newsroom\/?p=1397"},"modified":"2025-11-12T15:06:01","modified_gmt":"2025-11-12T15:06:01","slug":"telefonica-germany-identifies-e1-8-million-per-year-of-energy-savings-with-gsma-mobile-energy-efficiency-optimisation-pilot","status":"publish","type":"post","link":"https:\/\/www.gsma.com\/newsroom\/press-release\/telefonica-germany-identifies-e1-8-million-per-year-of-energy-savings-with-gsma-mobile-energy-efficiency-optimisation-pilot\/","title":{"rendered":"Telef\u00f3nica Germany Identifies \u20ac1.8 Million Per Year of Energy Savings with GSMA Mobile Energy Efficiency Optimisation Pilot"},"content":{"rendered":"<p><strong>4 April 2012, London:<\/strong> The GSMA today announced the successful completion of the first Mobile Energy Efficiency Optimisation project with Telef\u00f3nica Germany and Nokia Siemens Networks\u2019 Energy Solutions. Telef\u00f3nica Germany participated in the GSMA\u2019s Mobile Energy Efficiency (MEE) Benchmarking service, which helps mobile operators lower their energy costs and carbon footprint by benchmarking network energy efficiency, and over the past three years has improved network energy efficiency by 14 per cent per connection. Keen to improve its energy efficiency further, Telef\u00f3nica Germany signed up to the GSMA\u2019s MEE Optimisation service, which identified an additional cost saving potential of \u20ac1.8 million per year.<\/p>\n<p>\u201cWe are delighted that this collaboration with Telef\u00f3nica and Nokia Siemens Networks is a success and look forward to achieving the identified savings,\u201d said Gabriel Solomon, Head of Public Policy, GSMA. \u201cThe GSMA is focused on replicating this success with other networks around the world as we increasingly see that energy efficiency is a strategic priority for mobile network operators globally.\u201d<\/p>\n<p>\u201cAt Telef\u00f3nica we are fully committed to improving our energy efficiency and have defined public improvement targets and dedicated efforts for over a decade to this area, as part of Telef\u00f3nica Group\u2019s energy and carbon strategy,\u201d said Gabriel Bonilha, Head of Energy Efficiency, Telef\u00f3nica Group. \u201cBeing a MEE pioneer has helped us to quantify the opportunity ahead of us and this optimisation exercise, supported by the GSMA and Nokia Siemens Networks, is an important step in seizing that opportunity.\u201d<\/p>\n<p>\u201cWorking with the GSMA and Telef\u00f3nica helped Nokia Siemens Networks to understand and provide innovations and high quality solutions to enhance energy efficiency in Telef\u00f3nica\u00b4s Mobile Broadband business,\u201d said Nestor Gonzalez, Head of Sales, Global Services, Nokia Siemens Networks. \u201cIncreasingly we see an ever greater convergence between good energy efficient performance and eco-sensitive design which helps to reduce the carbon footprint of telecommunications equipment.\u201d<\/p>\n<p>Launched in 2011, MEE Optimisation is a follow-on service from MEE Benchmarking that develops action plans for mobile operators to reduce network energy costs and greenhouse gas emissions. It identifies energy-saving measures and assesses the business case of each measure, enabling operators to implement cost-effective solutions. This first MEE Optimisation pilot comes at a time of increased global focus by operators on improving energy efficiency and reducing carbon emissions, and growing interest by political stakeholders, in particular the European Commission, on emissions reduction in ICT and in the rest of the global economy.<\/p>\n<h3>Energy efficiency measures that Telef\u00f3nica Germany identified:<\/h3>\n<ul>\n<li>Application of Smart Energy Control Solution: Annual savings of \u20ac400 000 (nine-month payback), 2 gigawatt hours of electricity (GWh) and 1 kilotonne of carbon dioxide emissions (KTCO<sub>2<\/sub>) are estimated by Nokia Siemens Networks; and<\/li>\n<li>Switching to more efficient rectifiers: The aim is to ensure that rectifiers used on-site are high efficiency and the upgrade provides optimal results. This results in estimated annual savings of approximately \u20ac1 million in operating expenses, and up to 5 GWh and 2 KTCO<sub>2<\/sub>.<\/li>\n<\/ul>\n<p>The project identified overall estimated annual savings of up to \u20ac1.8 million in Telef\u00f3nica Germany\u2019s radio network, by undertaking the cost-effective measures outlined above, with financial paybacks of nine to 30 months. The energy and carbon savings identified totalled up to 9 GWh and 4 KTCO<sub>2<\/sub> respectively. These savings would be in addition to the measures that Telef\u00f3nica is currently implementing, which include switching more cell sites to free cooling.<\/p>\n<p>The GSMA\u2019s MEE Benchmarking service was launched in 2010 and helps mobile operators lower their energy costs and carbon footprint by benchmarking network energy efficiency across their portfolio and anonymously comparing them with their global peers. MEE Benchmarking has 35 operators participating, accounting for more than 200 networks worldwide. Providing a \u00a0like-for-like comparison, MEE Benchmarking uniquely normalises for factors outside an operator\u2019s control, such as temperature and population density, and the methodology has been included as part of a global ITU standard on environmental impact assessment in ICT.<\/p>\n<p>The project for Telef\u00f3nica investigated 20 representative cell sites in Germany, gathering detailed data on their performance.\u00a0 Smart meters were also deployed to improve the accuracy of the data. The information was assessed and a summary of results produced. A case study is available at https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/mobile-energy-efficiency\/mobile-energy-efficiency-resources\/<\/p>\n<p>As part of its on-going work the GSMA plans to publish the first global data of mobile network energy consumption and carbon emissions later this year.<\/p>\n<h3>About the GSMA<\/h3>\n<p>The GSMA represents the interests of mobile operators worldwide.\u00a0Spanning more than 220 countries and territories, the GSMA unites nearly 800 of the world\u2019s mobile operators, as well as more than 200 companies in the broader mobile ecosystem, including handset makers, software companies, equipment providers, Internet companies, and media and entertainment organisations. The GSMA also produces industry-leading events such as the Mobile World Congress and Mobile Asia Expo.<\/p>\n<p>For more information, please visit the GSMA corporate website at <a href=\"https:\/\/www.gsma.com\" target=\"_blank\" rel=\"noopener\">www.gsma.com<\/a> or Mobile World Live, the online portal for the mobile communications industry, at <a href=\"https:\/\/www.mobileworldlive.com\" target=\"_blank\" rel=\"noopener\">www.mobileworldlive.com<\/a><\/p>\n<h3>Media Contacts:<\/h3>\n<p>Abigail Faylor:\u00a0+44 (0)2070 670 851<br \/>\n<a href=\"mailto:afaylor@webershandwick.com\">afaylor@webershandwick.com<\/a><\/p>\n<p>GSMA Press Office: press@gsm.org<\/p>\n","protected":false},"excerpt":{"rendered":"<p>4 April 2012, London: The GSMA today announced the successful completion of the first Mobile Energy Efficiency Optimisation project with Telef\u00f3nica Germany and Nokia Siemens Networks\u2019 Energy Solutions. Telef\u00f3nica Germany participated in the GSMA\u2019s Mobile Energy Efficiency (MEE) Benchmarking service, which helps mobile operators lower their energy costs and carbon footprint by benchmarking network energy [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[3],"tags":[33,32,21,26,25,1133,28],"algolia_discover_type":[6627],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.0 (Yoast SEO v22.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Telef\u00f3nica Germany Identifies \u20ac1.8 Million Per Year of Energy Savings with GSMA Mobile Energy Efficiency Optimisation Pilot - Newsroom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/newsroom\/press-release\/telefonica-germany-identifies-e1-8-million-per-year-of-energy-savings-with-gsma-mobile-energy-efficiency-optimisation-pilot\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Telef\u00f3nica Germany Identifies \u20ac1.8 Million Per Year of Energy Savings with GSMA Mobile Energy Efficiency Optimisation Pilot\" \/>\n<meta property=\"og:description\" content=\"4 April 2012, London: The GSMA today announced the successful completion of the first Mobile Energy Efficiency Optimisation project with Telef\u00f3nica Germany and Nokia Siemens Networks\u2019 Energy Solutions. 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