{"id":93210,"date":"2018-04-26T15:47:37","date_gmt":"2018-04-26T14:47:37","guid":{"rendered":"https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/gsma_resources\/the-proposed-european-eprivacy-regulation-use-cases"},"modified":"2026-05-14T14:18:48","modified_gmt":"2026-05-14T13:18:48","slug":"the-proposed-european-eprivacy-regulation-use-cases","status":"publish","type":"gsma_theme_resources","link":"https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/gsma_resources\/the-proposed-european-eprivacy-regulation-use-cases\/","title":{"rendered":"The Proposed European ePrivacy Regulation: Use cases"},"content":{"rendered":"<p>The GSMA is committed to reinforcing the role of mobile operators as the \u201cbackbone of the Digital Single Market,\u201d as noted by European Commission Vice-President Ansip. Connectivity is the lifeblood of innovation and economic growth.<\/p>\n<p>As mobile operators endeavour to build the networks critical to Europe\u2019s digital future, we must consider the broader regulatory environment in the EU. We envision an enabling regulatory environment that supports individuals\u2019 fundamental rights, while permitting technological developments and spurring investment.<\/p>\n<p>To manifest this reality, we urge policymakers to consider the impact of the ePrivacy Regulation (ePR) on both existing and future products and services that are critical to Europe\u2019s digital growth, including the Internet of Things (IoT) and 5G.<\/p>\n<p>This document highlights use cases impacted by the currently proposed ePR, and outlines how the proposed legislation could be amended to better align with the General Data Protection Regulation (GDPR) and enable such use cases.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The GSMA is committed to reinforcing the role of mobile operators as the \u201cbackbone of the Digital Single Market,\u201d as noted by European Commission Vice-President Ansip. Connectivity is the lifeblood of innovation and economic &#8230;<\/p>\n","protected":false},"author":106,"featured_media":0,"template":"","meta":{"image":null,"json":{"gsma_resources_type":"0","gsma_resources_thumb":"[]","gsma_resources_file":"[20588]","gsma_resources_multi":null,"gsma_resources_wgr":null,"gsma_resources_video":"","gsma_resources_image":"[]","gsma_resources_url":"","gsma_resources_date":"","gsma_resources_button":"Download"}},"tags":[],"resource_categories":[11164],"algolia_discover_type":[12151],"class_list":["post-93210","gsma_theme_resources","type-gsma_theme_resources","status-publish","hentry","resource_categories-data-privacy","algolia_discover_type-documents-and-reports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.7 (Yoast SEO v25.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Proposed European ePrivacy Regulation: Use cases - Public Policy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/gsma_resources\/the-proposed-european-eprivacy-regulation-use-cases\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Proposed European ePrivacy Regulation: Use cases\" \/>\n<meta property=\"og:description\" content=\"The GSMA is committed to reinforcing the role of mobile operators as the \u201cbackbone of the Digital Single Market,\u201d as noted by European Commission Vice-President Ansip. Connectivity is the lifeblood of innovation and economic ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/gsma_resources\/the-proposed-european-eprivacy-regulation-use-cases\/\" \/>\n<meta property=\"og:site_name\" content=\"Public Policy\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-14T13:18:48+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The Proposed European ePrivacy Regulation: Use cases - Public Policy","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gsma.com\/solutions-and-impact\/connectivity-for-good\/public-policy\/gsma_resources\/the-proposed-european-eprivacy-regulation-use-cases\/","og_locale":"en_US","og_type":"article","og_title":"The Proposed European ePrivacy Regulation: Use cases","og_description":"The GSMA is committed to reinforcing the role of mobile operators as the \u201cbackbone of the Digital Single Market,\u201d as noted by European Commission Vice-President Ansip. 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