{"id":15971,"date":"2026-10-19T12:20:03","date_gmt":"2026-10-19T12:20:03","guid":{"rendered":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/?post_type=gsma_theme_events&#038;p=15971"},"modified":"2026-10-26T12:18:20","modified_gmt":"2026-10-26T12:18:20","slug":"connected-fintech-and-commerce-forum-19-2","status":"publish","type":"gsma_theme_events","link":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_events\/connected-fintech-and-commerce-forum-19-2\/","title":{"rendered":"Connected Fintech and Commerce Forum #19"},"content":{"rendered":"\n<h2 id=\"h-ai-powered-commerce-how-ai-and-agentic-systems-are-redefining-modern-retail\" class=\"wp-block-heading\"><strong>AI Powered Commerce: How AI and Agentic Systems Are Redefining Modern Retail<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-1024x576.png\" alt=\"A word cloud on AI-powered commerce scope with phrases like \u201cAgent Payment Protocol,\u201d \u201cDiscovery,\u201d \u201cUniversal Commerce Protocol,\u201d \u201cAgentic Commerce Protocol,\u201d \u201cIntent,\u201d \u201cStructured data,\u201d and terms related to payments, security, and automation.\" class=\"wp-image-15891\" srcset=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-1024x576.png 1024w, https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-300x169.png 300w, https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-766x431.png 766w, https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-1536x864.png 1536w, https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/AI-Powered-Commerce-1-2048x1152.png 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Featuring industry leaders,our sessions on AI in Fintech at <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-3-color\"><strong>MWCB26<\/strong><\/mark> were insightful and thought provoking. You can watch the sessions <a href=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/mwc26-barcelona-fintech-commerce-summit\/\" data-type=\"link\" data-id=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/mwc26-barcelona-fintech-commerce-summit\/\">here<\/a>. We saw in our <strong><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-3-color\">October 1<sup>st<\/sup>&nbsp;Forum<\/mark><\/strong> how <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-3-color\"><strong>AI-Driven Credit Intelligence<\/strong> <\/mark>is enabling Micro-Credit Products helping build more inclusive lending eco-systems in Africa.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-gsma-red-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/membergateway.sharepoint.com\/sites\/cg-Fintech\">Go to Member Gateway to watch back<\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity is-style-dots\"\/>\n\n\n\n<p class=\"has-gsma-black-color has-text-color has-link-color wp-elements-1 wp-block-paragraph\">Recent research confirms that 98% of organisations are using, or planning to use, agentic AI<sup><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-color\">1<\/mark><\/sup>. Similarly, industry estimates are that by 2030 more than 30% of online commerce could run through AI agents, representing close to $3.1 trillion in transactions<sup><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-color\">2<\/mark><\/sup>.&nbsp;In this Forum, we will continue to explore how AI is enabling fintech and commerce, including a focus on opportunities for, and challenges to, MNOs as retailers\/merchants. We will be joined by Google and Accenture who will share key global insights on trends and how leaders are transforming their business ad capturing value.<\/p>\n\n\n\n<h4 id=\"h-google\" class=\"wp-block-heading\">Google<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><em><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-3-color\">AI is reinventing commerce.<\/mark><\/em> From browsing to buying,  AI is redeveloping the shopper and merchant experience. Google is at the heart of industry developments for both agent and human storefronts, enhancing search, and shaping the development of industry protocols to interact with agents, including payments. This session will explore some of the key trends in agentic commerce and what they could mean for the mobile eco-system.<\/p>\n\n\n\n<h4 id=\"h-accenture\" class=\"wp-block-heading\">Accenture<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-gsma-red-3-color\"><em>The agentic commerce revolution: how new commerce and payment protocols are rewiring the digital commerce landscape<\/em><\/mark>.&nbsp;How the global payments eco-system is being redesigned for agentic commerce and the impact on merchants.This will include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Industry protocols<\/li>\n\n\n\n<li>Trust<\/li>\n\n\n\n<li>Fraud<\/li>\n\n\n\n<li>Liability<\/li>\n\n\n\n<li>Authentication frameworks<\/li>\n\n\n\n<li>Wallets<\/li>\n\n\n\n<li>Stablecoins<\/li>\n\n\n\n<li>Brand visibility<\/li>\n<\/ul>\n\n\n\n<h4 id=\"h-who-should-attend\" class=\"wp-block-heading\">Who should attend?<\/h4>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 id=\"h-gsma-members\" class=\"wp-block-heading\">GSMA Members<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li>MNOs including: \n<ul class=\"wp-block-list\">\n<li>commercial \/marketing &#8211; owners of MNO retail\/ merchant proposition, websites, research<\/li>\n\n\n\n<li>finance teams responsible for payments<\/li>\n\n\n\n<li>fraud teams<\/li>\n\n\n\n<li>MNO fintechs building payments solutions<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Key mobile eco-system partners<\/li>\n\n\n\n<li>GSMA members<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h4 id=\"h-non-gsma-members\" class=\"wp-block-heading\">Non-GSMA Members<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Companies operating within the mobile fintech ecosystem that are interested in learning more about the GSMA membership. <\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link has-gsma-red-color has-text-color has-link-color wp-element-button\">Register below<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h3 id=\"h-speakers-include\" class=\"wp-block-heading\">Speakers include:<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\n            <div class=\"people \" id=\"people-e3c321af\"  data-ids=\"13256, 15903 , 13266<strong>\"   data-layout=\"\"><\/div>\n        \n<script>\n    window.enableSaveBreadcrumb = true;\n    window.addEventListener(\"load\", function(){\n      const people_list = new People_List();\n      people_list.init(\"people-e3c321af\");\n      \/\/console.log(list);\n    });\n<\/script>\n    <\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<h4 id=\"h-if-you-would-like-to-join-our-event-please-register-your-interest\" class=\"wp-block-heading\">If you would like to join our event, please register your interest.<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Please note, this session is for GSMA Members only. If you&#8217;re not a GSMA Member, please <a type=\"link\" href=\"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/\" id=\"https:\/\/www.gsma.com\/get-involved\/gsma-membership\/\">click here<\/a> to find out more.<\/p>\n\n\n<style>.wForm form{text-align: left;}<\/style><!-- FORM: HEAD SECTION -->\n    <meta http-equiv=\"Content-Type\" content=\"text\/html; charset=utf-8\" \/>\n    <meta name=\"referrer\" content=\"no-referrer-when-downgrade\">\n    <!-- THIS SCRIPT NEEDS TO BE LOADED FIRST BEFORE wforms.js -->\n    <script type=\"text\/javascript\" data-for=\"FA__DOMContentLoadedEventDispatch\" src=\"https:\/\/gsma.tfaforms.net\/js\/FA__DOMContentLoadedEventDispatcher.js?v=52120\" defer><\/script>\n        <script type=\"text\/javascript\">\n        document.addEventListener(\"FA__DOMContentLoaded\", function(){\n            const FORM_TIME_START = Math.floor((new Date).getTime()\/1000);\n            let formElement = document.getElementById(\"tfa_0\");\n            if (null === 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Region<\/label><br><div class=\"inputWrapper\">\n<input aria-required=\"true\" type=\"text\" id=\"tfa_2622\" name=\"tfa_2622\" value=\"\" title=\"Country \/ Region\" data-dataset-allow-free-responses=\"0\" data-dataset-clear-cache=\"1\" autocomplete=\"off\" data-dataset-parameters=\"undefined\" data-dataset-timestamp=\"1663825336\" data-dataset-id=\"40d76123-907d-49ee-9e9a-94f77599a4d0\" data-dataset-map=\"\" data-dataset-type=\"salesforce-picklist\" data-dataset-url=\"https:\/\/gsma.tfaforms.net\/api_v2\/datasets\" class=\"required wfAutosuggest\"><i class=\"fa fa-spinner fa-pulse fa-fw tt-spinner\"><\/i><i class=\"fa fa-search tt-search\" aria-hidden=\"true\"><\/i><i class=\"fa fa-times-circle tt-clear no-input\" tabindex=\"0\" aria-label=\"Clear field\" role=\"button\"><\/i>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"oneField field-container-D    \" id=\"tfa_776-D\" role=\"group\" aria-labelledby=\"tfa_776-L\" data-tfa-labelledby=\"-L tfa_776-L\">\n<label id=\"tfa_776-L\" class=\"label preField \" data-tfa-check-label-for=\"tfa_776\"><b><u>EMAIL CONSENT<\/u><\/b><\/label><br><div class=\"inputWrapper\"><span id=\"tfa_776\" class=\"choices vertical \"><span class=\"oneChoice\"><input type=\"checkbox\" value=\"tfa_777\" class=\"\" id=\"tfa_777\" name=\"tfa_777\" aria-labelledby=\"tfa_777-L\" data-tfa-labelledby=\"tfa_776-L tfa_777-L\" data-tfa-parent-id=\"tfa_776\"><label class=\"label postField\" id=\"tfa_777-L\" for=\"tfa_777\"><span class=\"input-checkbox-faux\"><\/span><span style=\"font-size: 15px;\">The GSMA group (specifically GSM Association &amp; GSMA Mobile For Development Foundation Inc.) would like to send you information about GSMA membership and industry initiatives &amp; activities. Please subscribe by ticking this box; once subscribed, you can tailor what you receive from us at any time, or unsubscribe, should you wish.<\/span><\/label><\/span><\/span><\/div>\n<\/div>\n<div id=\"tfa_2346\" class=\"section empty group\"><\/div>\n<input type=\"hidden\" id=\"tfa_2602\" name=\"tfa_2602\" value=\"\" class=\"\"><div id=\"tfa_2603\" class=\"section empty group wf-acl-hidden\"><\/div>\n<div id=\"tfa_2611\" class=\"section group\">\n<input type=\"hidden\" id=\"tfa_2613\" name=\"tfa_2613\" value=\"utm_content__c\" class=\"\"><input type=\"hidden\" id=\"tfa_2614\" name=\"tfa_2614\" value=\"utm_source__c\" class=\"\"><input type=\"hidden\" id=\"tfa_2615\" name=\"tfa_2615\" value=\"utm_campaign__c\" class=\"\"><input type=\"hidden\" id=\"tfa_2616\" name=\"tfa_2616\" value=\"utm_medium__c\" class=\"\"><input type=\"hidden\" id=\"tfa_2617\" name=\"tfa_2617\" value=\"UA-1615388-90\" class=\"calc-GOOGLEACCOUNTID\">\n<\/div>\n<div class=\"actions\" id=\"2048-A\" data-contentid=\"submit_button\"><input type=\"submit\" data-label=\"Submit\" class=\"primaryAction\" id=\"submit_button\" value=\"Submit\"><\/div>\n<div style=\"clear:both\"><\/div>\n<input type=\"hidden\" value=\"338-259d90a253ae4b882137a916656e1699\" name=\"tfa_dbCounters\" id=\"tfa_dbCounters\" autocomplete=\"off\"><input type=\"hidden\" value=\"2048\" name=\"tfa_dbFormId\" id=\"tfa_dbFormId\"><input type=\"hidden\" value=\"\" name=\"tfa_dbResponseId\" id=\"tfa_dbResponseId\"><input type=\"hidden\" value=\"94967229bab9fc8bc71c1c517df49e29\" name=\"tfa_dbControl\" id=\"tfa_dbControl\"><input type=\"hidden\" value=\"\" name=\"tfa_dbWorkflowSessionUuid\" id=\"tfa_dbWorkflowSessionUuid\"><input type=\"hidden\" value=\"1793475795\" name=\"tfa_dbTimeStarted\" id=\"tfa_dbTimeStarted\" autocomplete=\"off\"><input type=\"hidden\" value=\"3\" name=\"tfa_dbVersionId\" id=\"tfa_dbVersionId\"><input type=\"hidden\" value=\"\" name=\"tfa_switchedoff\" id=\"tfa_switchedoff\">\n<\/form>\n<\/div><\/div><div class=\"wFormFooter\"><p class=\"supportInfo\"><br><\/p><\/div>\n  <p class=\"supportInfo\" >\n      <\/p>\n <\/div>\n\n<script\n    id=\"analytics-collector-script\"\n    type=\"text\/javascript\"\n    src=\"https:\/\/gsma.tfaforms.net\/dist\/analytics\/data-collector.f9f54c12ade21135b7c2.js\"\n    data-customer-id=\"2273\"\n    data-endpoint=\"https:\/\/analytics.formassembly.com\/v1\/traces\"\n><\/script>\n\n\n","protected":false},"excerpt":{"rendered":"<p>AI Powered Commerce: How AI and Agentic Systems Are Redefining Modern Retail Featuring industry leaders,our sessions on AI in Fintech at MWCB26 were insightful and thought provoking. You can watch the sessions here. We saw in our October 1st&nbsp;Forum how AI-Driven Credit Intelligence is enabling Micro-Credit Products helping build more inclusive lending eco-systems in Africa. [&hellip;]<\/p>\n","protected":false},"author":17,"featured_media":16014,"template":"","meta":{"start_timestamp":"1793284200","end_timestamp":"1793289600","image":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/10\/FC-Forum19-2.png","json":{"gsma_event_day_start":"2026-10-29","gsma_event_day_end":"2026-10-29","gsma_event_time_start":"14:30","gsma_event_time_end":"16:00","gsma_event_timezone":"0","gsma_event_venue":"","gsma_event_location":"Online (Microsoft Teams)","gsma_event_map":"","gsma_event_registration":"","gsma_event_registration_fa":"","gsma_event_speakers":""}},"tags":[],"event_categories":[27,39],"algolia_discover_state":[47],"algolia_discover_topic":[],"algolia_discover_region":[],"algolia_discover_series":[],"class_list":["post-15971","gsma_theme_events","type-gsma_theme_events","status-publish","has-post-thumbnail","hentry","event_categories-fintech","event_categories-fintech-forum","algolia_discover_state-show"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Connected Fintech and Commerce Forum #19 - Connected Fintech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_events\/connected-fintech-and-commerce-forum-19-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Connected Fintech and Commerce Forum #19\" \/>\n<meta property=\"og:description\" content=\"AI Powered Commerce: How AI and Agentic Systems Are Redefining Modern Retail Featuring industry leaders,our sessions on AI in Fintech at MWCB26 were insightful and thought provoking. You can watch the sessions here. We saw in our October 1st&nbsp;Forum how AI-Driven Credit Intelligence is enabling Micro-Credit Products helping build more inclusive lending eco-systems in Africa. 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