{"id":15813,"date":"2026-09-09T12:59:02","date_gmt":"2026-09-09T12:59:02","guid":{"rendered":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/?post_type=gsma_theme_resources&#038;p=15813"},"modified":"2026-09-09T12:59:02","modified_gmt":"2026-09-09T12:59:02","slug":"how-vodafone-uk-is-tackling-phone-scams-with-scam-signal","status":"publish","type":"gsma_theme_resources","link":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/how-vodafone-uk-is-tackling-phone-scams-with-scam-signal\/","title":{"rendered":"How Vodafone UK is tackling phone scams with Scam Signal"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Phone upgrade scams are contributing to more than <strong>\u00a3200 million<\/strong> in annual mobile phone fraud losses across the UK. Criminals impersonate trusted mobile operators, obtain customers\u2019 security details and use them to order high-value devices.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vodafone UK is tackling this threat by embedding the Scam Signal API into its phone upgrade journey. When suspicious activity is detected, Vodafone can reject the device order and contact the customer directly, helping to stop fraud before the phone reaches the scammer.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Download the case study to discover:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How phone upgrade scams target mobile customers<\/li>\n\n\n\n<li>How Scam Signal identifies suspicious activity in real time<\/li>\n\n\n\n<li>How Vodafone UK incorporated the API into its existing customer journey<\/li>\n\n\n\n<li>The impact of this approach on fraud detection and prevention<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Read the case study to see how real-time signals can help protect customers and prevent phone upgrade fraud.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link has-gsma-red-color has-text-color has-link-color wp-element-button\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/Vodafone-Scam-Signal-case-study-a.pdf\"><strong>Download the case study<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"wp-block-paragraph\">Have you got an interesting case study that you&#8217;d like to share, why not join the <strong><a href=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/forum\/\" data-type=\"link\" data-id=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/forum\/\" target=\"_blank\" rel=\"noreferrer noopener\">Connected Fintech &amp; Commerce Forum<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Phone upgrade scams are contributing to more than \u00a3200 million in annual mobile phone fraud losses across the UK. Criminals impersonate trusted mobile operators, obtain customers\u2019 security details and use them to order high-value devices. Vodafone UK is tackling this threat by embedding the Scam Signal API into its phone upgrade journey. When suspicious activity [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":15886,"template":"","meta":{"image":null,"json":{"gsma_resources_type":"0","gsma_resources_thumb":"null","gsma_resources_file":"null","gsma_resources_multi":null,"gsma_resources_wgr":null,"gsma_resources_video":"","gsma_resources_image":"null","gsma_resources_url":"","gsma_resources_date":"","gsma_resources_button":""}},"tags":[],"resource_categories":[9],"algolia_discover_type":[],"class_list":["post-15813","gsma_theme_resources","type-gsma_theme_resources","status-publish","has-post-thumbnail","hentry","resource_categories-resources"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v28.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Vodafone UK is tackling phone scams with Scam Signal - Connected Fintech<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/how-vodafone-uk-is-tackling-phone-scams-with-scam-signal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How Vodafone UK is tackling phone scams with Scam Signal\" \/>\n<meta property=\"og:description\" content=\"Phone upgrade scams are contributing to more than \u00a3200 million in annual mobile phone fraud losses across the UK. Criminals impersonate trusted mobile operators, obtain customers\u2019 security details and use them to order high-value devices. Vodafone UK is tackling this threat by embedding the Scam Signal API into its phone upgrade journey. When suspicious activity [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/how-vodafone-uk-is-tackling-phone-scams-with-scam-signal\/\" \/>\n<meta property=\"og:site_name\" content=\"Connected Fintech\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/wp-content\/uploads\/2026\/09\/Vodafone_scam_signal_case_study_0826.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1044\" \/>\n\t<meta property=\"og:image:height\" content=\"636\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@gsma\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"How Vodafone UK is tackling phone scams with Scam Signal - Connected Fintech","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gsma.com\/solutions-and-impact\/industries\/connected-fintech\/gsma_resources\/how-vodafone-uk-is-tackling-phone-scams-with-scam-signal\/","og_locale":"en_US","og_type":"article","og_title":"How Vodafone UK is tackling phone scams with Scam Signal","og_description":"Phone upgrade scams are contributing to more than \u00a3200 million in annual mobile phone fraud losses across the UK. 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