Download the executive summary (Espa\u00f1ol)<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"KDDI\u2019s au ID service represents one of the most successful operator-led identity propositions to date. By placing the customer au ID at the centre of the operator\u2019s \u201c3M Strategy\u201d, KDDI has effectively managed to ensure its position as …<\/p>\n","protected":false},"author":25,"featured_media":0,"template":"","meta":{"image":null,"json":{"gsma_resources_type":"Document","gsma_resources_thumb":"[]","gsma_resources_file":"[]","gsma_resources_multi":null,"gsma_resources_wgr":null,"gsma_resources_video":null,"gsma_resources_image":"[]","gsma_resources_url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/\/wp-content\/uploads\/2013\/12\/Case-Study-on-Digital-Identity-KDDI-au-ID1.pdf","gsma_resources_date":"13-12-2013","gsma_resources_button":"Download"}},"tags":[],"resource_categories":[3656,3461],"algolia_discover_type":[6024],"class_list":["post-11980","gsma_theme_resources","type-gsma_theme_resources","status-publish","hentry","resource_categories-publication","resource_categories-resources","algolia_discover_type-resource"],"yoast_head":"\n
KDDI au ID: Placing Identity at the Heart of Mobile Strategy - Mobile Identity<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KDDI au ID: Placing Identity at the Heart of Mobile Strategy\" \/>\n<meta property=\"og:description\" content=\"KDDI\u2019s au ID service represents one of the most successful operator-led identity propositions to date. By placing the customer au ID at the centre of the operator\u2019s \u201c3M Strategy\u201d, KDDI has effectively managed to ensure its position as ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/\" \/>\n<meta property=\"og:site_name\" content=\"Mobile Identity\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"KDDI au ID: Placing Identity at the Heart of Mobile Strategy - Mobile Identity","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/","og_locale":"en_US","og_type":"article","og_title":"KDDI au ID: Placing Identity at the Heart of Mobile Strategy","og_description":"KDDI\u2019s au ID service represents one of the most successful operator-led identity propositions to date. By placing the customer au ID at the centre of the operator\u2019s \u201c3M Strategy\u201d, KDDI has effectively managed to ensure its position as ...","og_url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/","og_site_name":"Mobile Identity","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/","name":"KDDI au ID: Placing Identity at the Heart of Mobile Strategy - Mobile Identity","isPartOf":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/#website"},"datePublished":"2013-12-13T11:11:07+00:00","breadcrumb":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/gsma_resources\/kddi-au-id-placing-identity-at-the-heart-of-mobile-strategy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/"},{"@type":"ListItem","position":2,"name":"KDDI au ID: Placing Identity at the Heart of Mobile Strategy"}]},{"@type":"WebSite","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/#website","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/","name":"Mobile Identity","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"cats":[{"term_id":3462,"name":"Blog","slug":"blog","term_group":0,"term_taxonomy_id":3462,"taxonomy":"resource_categories","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":6027,"name":"Events","slug":"events","term_group":0,"term_taxonomy_id":6027,"taxonomy":"resource_categories","description":"","parent":0,"count":0,"filter":"raw"},{"term_id":5969,"name":"Identity and Data","slug":"identity-and-data","term_group":0,"term_taxonomy_id":5969,"taxonomy":"resource_categories","description":"","parent":0,"count":10,"filter":"raw"},{"term_id":6028,"name":"Industry news","slug":"industry-news","term_group":0,"term_taxonomy_id":6028,"taxonomy":"resource_categories","description":"","parent":0,"count":0,"filter":"raw"},{"term_id":5984,"name":"MWC22","slug":"mwc22","term_group":0,"term_taxonomy_id":5984,"taxonomy":"resource_categories","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":5986,"name":"MWC23","slug":"mwc23","term_group":0,"term_taxonomy_id":5986,"taxonomy":"resource_categories","description":"","parent":0,"count":1,"filter":"raw"},{"term_id":5990,"name":"MWC24","slug":"mwc24","term_group":0,"term_taxonomy_id":5990,"taxonomy":"resource_categories","description":"","parent":0,"count":2,"filter":"raw"},{"term_id":6042,"name":"MWC25","slug":"mwc25","term_group":0,"term_taxonomy_id":6042,"taxonomy":"resource_categories","description":"","parent":0,"count":1,"filter":"raw"},{"term_id":5994,"name":"Number Verify","slug":"number-verify","term_group":0,"term_taxonomy_id":5994,"taxonomy":"resource_categories","description":"","parent":0,"count":3,"filter":"raw"},{"term_id":5991,"name":"Partner interviews","slug":"partner-interviews","term_group":0,"term_taxonomy_id":5991,"taxonomy":"resource_categories","description":"","parent":3463,"count":11,"filter":"raw"},{"term_id":3657,"name":"Presentation","slug":"presentation","term_group":0,"term_taxonomy_id":3657,"taxonomy":"resource_categories","description":"","parent":3461,"count":17,"filter":"raw"},{"term_id":3656,"name":"Publication","slug":"publication","term_group":0,"term_taxonomy_id":3656,"taxonomy":"resource_categories","description":"","parent":3461,"count":46,"filter":"raw"},{"term_id":3461,"name":"Resources","slug":"resources","term_group":0,"term_taxonomy_id":3461,"taxonomy":"resource_categories","description":"","parent":0,"count":91,"filter":"raw"},{"term_id":5976,"name":"Video Series","slug":"video-series","term_group":0,"term_taxonomy_id":5976,"taxonomy":"resource_categories","description":"","parent":0,"count":4,"filter":"raw"},{"term_id":3463,"name":"Videos","slug":"videos-and-webinars","term_group":0,"term_taxonomy_id":3463,"taxonomy":"resource_categories","description":"","parent":3461,"count":38,"filter":"raw"}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/gsma_theme_resources\/11980","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/gsma_theme_resources"}],"about":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/types\/gsma_theme_resources"}],"author":[{"embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/users\/25"}],"version-history":[{"count":0,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/gsma_theme_resources\/11980\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/media?parent=11980"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/tags?post=11980"},{"taxonomy":"resource_categories","embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/resource_categories?post=11980"},{"taxonomy":"algolia_discover_type","embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/mobile-identity\/wp-json\/wp\/v2\/algolia_discover_type?post=11980"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}