{"id":44420,"date":"2025-06-25T12:09:57","date_gmt":"2025-06-25T11:09:57","guid":{"rendered":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/?post_type=gsma_theme_people&#038;p=44420"},"modified":"2025-06-25T15:30:46","modified_gmt":"2025-06-25T14:30:46","slug":"louis-powell","status":"publish","type":"gsma_theme_people","link":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/","title":{"rendered":"Louis Powell"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Louis is the AI initiatives, Engagement and Technical Lead of the GSMA. Prior to GSMA, Louis has worked at Google since 2014, where he leads a team who help UK businesses make the most of emerging mobile technology and user behaviour. Prior to Google he completed an MBA in Barcelona and Shanghai and worked at Unilever in both IT consulting and marketing where he launched new products, apps, and websites. \u00a0\u00a0He has worked in China, the US, Spain and Germany and now resides in London.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Louis is the AI initiatives, Engagement and Technical Lead of the GSMA. Prior to GSMA, Louis has worked at Google since 2014, where he leads a team who help UK businesses make the most of emerging mobile technology and user behaviour. Prior to Google he completed an MBA in Barcelona and Shanghai and worked at [&hellip;]<\/p>\n","protected":false},"author":73,"template":"","meta":{"image":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-content\/uploads\/2025\/06\/Louis_Powell-300x300-1.jpg","json":{"gsma_people_company":"GSMA","gsma_people_headshot":"[44421]","gsma_people_job":"Director of AI Initiatives","gsma_people_member":"0","gsma_people_email":"","gsma_people_website":"","gsma_people_twitter":"","gsma_people_facebook":"","gsma_people_linkedin":"","gsma_people_authored":"","gsma_people_page":false,"gsma_people_old_id":"","gsma_people_hide_learn_more":"0"},"cats":[]},"person_categories":[],"class_list":["post-44420","gsma_theme_people","type-gsma_theme_people","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.6 (Yoast SEO v28.7) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Louis Powell - Networks<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Louis Powell\" \/>\n<meta property=\"og:description\" content=\"Louis is the AI initiatives, Engagement and Technical Lead of the GSMA. Prior to GSMA, Louis has worked at Google since 2014, where he leads a team who help UK businesses make the most of emerging mobile technology and user behaviour. Prior to Google he completed an MBA in Barcelona and Shanghai and worked at [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/\" \/>\n<meta property=\"og:site_name\" content=\"Networks\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/gsma\/\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-25T14:30:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-content\/uploads\/2019\/04\/GSMA_logo_colour_web.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@GSMA\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Louis Powell - Networks","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/","og_locale":"en_GB","og_type":"article","og_title":"Louis Powell","og_description":"Louis is the AI initiatives, Engagement and Technical Lead of the GSMA. Prior to GSMA, Louis has worked at Google since 2014, where he leads a team who help UK businesses make the most of emerging mobile technology and user behaviour. Prior to Google he completed an MBA in Barcelona and Shanghai and worked at [&hellip;]","og_url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/","og_site_name":"Networks","article_publisher":"https:\/\/www.facebook.com\/gsma\/","article_modified_time":"2025-06-25T14:30:46+00:00","og_image":[{"width":1000,"height":1000,"url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-content\/uploads\/2019\/04\/GSMA_logo_colour_web.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_site":"@GSMA","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/","name":"Louis Powell - Networks","isPartOf":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#website"},"datePublished":"2025-06-25T11:09:57+00:00","dateModified":"2025-06-25T14:30:46+00:00","breadcrumb":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/gsma_people\/louis-powell\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/"},{"@type":"ListItem","position":2,"name":"Louis Powell"}]},{"@type":"WebSite","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#website","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/","name":"Networks","description":"","publisher":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#organization","name":"GSMA","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#\/schema\/logo\/image\/","url":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-content\/uploads\/2025\/01\/GSMA-Logo-Red-RGB_square.jpg","contentUrl":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-content\/uploads\/2025\/01\/GSMA-Logo-Red-RGB_square.jpg","width":600,"height":600,"caption":"GSMA"},"image":{"@id":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/gsma\/","https:\/\/x.com\/GSMA","https:\/\/www.instagram.com\/gsmaonline\/","https:\/\/www.linkedin.com\/company\/gsma","https:\/\/www.youtube.com\/user\/GSMAOnline","https:\/\/en.wikipedia.org\/wiki\/GSMA"]}]}},"_links":{"self":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/gsma_theme_people\/44420","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/gsma_theme_people"}],"about":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/types\/gsma_theme_people"}],"author":[{"embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/users\/73"}],"version-history":[{"count":1,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/gsma_theme_people\/44420\/revisions"}],"predecessor-version":[{"id":44422,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/gsma_theme_people\/44420\/revisions\/44422"}],"wp:attachment":[{"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/media?parent=44420"}],"wp:term":[{"taxonomy":"person_categories","embeddable":true,"href":"https:\/\/www.gsma.com\/solutions-and-impact\/technologies\/networks\/wp-json\/wp\/v2\/person_categories?post=44420"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}