GSMA end-user research: Our top 5 lessons about digital identity
Our research over the last few years has been conducted across eight countries in Sub-Saharan Africa and Asia: Tanzania, Rwanda, Nigeria, Ghana, Cote D’Ivoire, Pakistan, Bangladesh, and Sri Lanka.
Although end-user attitudes and perceptions were highly contextualised and varied by country, our reports have been able to identify a number of common insights and themes that are shaping digital identity opportunities across these markets, and likely other developing countries.
In this video and downloadable report we share the GSMA Digital Identity Programme’s top five lessons learned.