GSMA Innovation City

Experience Innovation in Action

The GSMA Innovation City builds on the hugely successful Connected City by bringing a fully immersive mobile experience to visitors in 2015.

See first-hand how mobile-connected products will continue to transform our personal and working lives across the world in the largest and most interactive collaborative showcase at Mobile World Congress 2015.

Experiential demonstrations from AT&T, Jasper, KT Corporation, Oral-B, Sierra Wireless and Vodafone will come together with the GSMA which is presenting its key initiatives that pave the way for a more enriched, secure, connected future for global citizens.

Virtual Reality Experience
Experience Oculus Rift and step out of reality into a unique and virtual world where you enter the mobile network, viewing it from the inside, exploring the expanding world of connected devices and services.

Connected Sports Display
Demonstrating new innovations in mobile technology in action is a key feature of the City. In 2015, we welcome Xensr and Babolat:
• Xensr along with Red Bull BMX stunt riders Sergio Layos and Courage Adams, will show real-time 3D spatial mapping technology, biometric wearables and connected point of view camera integration in a fast-paced, high energy live performance.
• Babolat, Worldwide Tennis brand and official partner of Rafael Nadal, introduces Babolat Play, the world’s first connected racquet. On court, you will be invited to hit balls and synchronize your data on your smartphone.

GSMA Member Services
Find out how your business can benefit from GSMA Membership, and how you can participate in the programmes that are driving our industry strategy. GSMA Members are invited into the exclusive Members Lounge for networking and cocktails Monday through Wednesday, 16:00 – 19:00. Watch Mobile World Live TV `big screen’ which will cover live interviews, highlights from Congress, and coverage of the Mobile World Live keynotes.

The GSMA Innovation City is an opportunity for delegates to experience and interact with the latest technology advancements and meet with leaders in mobile and adjacent industries.

Experience tomorrow’s cities now.

Opening Times
Monday, 2 March          09:00 – 19:00
Tuesday, 3 March          09:00 – 16:30
Wednesday, 4 March   09:00 – 19:00
Thursday, 5 March        09:00 – 16:00

View the Connected Living review of our Partner demonstrations


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