GSMA Privacy Notice


The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing mobile operators and organisations across the mobile ecosystem and adjacent industries, the GSMA delivers for its members across three broad pillars: Industry Services and Solutions, Connectivity for Good, and Outreach.

Connectivity for Good engages members, governments and civil society, to advance positive policy and spectrum outcomes, facilitate digital innovation to reduce inequalities in our world, and tackle todays’ biggest societal challenges such as digital inclusion, climate change and sustainability.

Industry Services and Solutions underpins the technology and interoperability that make mobile work. Via our projects, working groups and promotional activities we facilitate the industry’s focus on areas such as 5G, Mobile IoT, fraud and security. And our technical services offer tools, data and resources data, resources and tools to enable even more efficient and robust mobile experiences for users.

Outreach provides the world’s largest platform, convening and informing the mobile ecosystem, at MWC Barcelona, Shanghai, Las Vegas, Kigali and the M360 series, and through Mobile World Live and GSMA Intelligence with breaking news, insights and expert analysis.

At the GSMA, we take privacy and data protection seriously. This Privacy Statement describes the GSMA’s policies and practices regarding its collection and use of your personal data, and sets forth your privacy rights.

When this Privacy Policy applies
This Privacy Policy applies to all services and products offered by the GSMA and its affiliates, including, MWC websites,, GSMA-branded apps, all GSMA events, and other GSMA-related websites.

Our privacy policy does not apply to services and products offered by other companies and individuals. We are not responsible for the privacy policies and practices of other websites, even if you access them using links from the GSMA websites. We strongly recommend that you check the policy of each site you visit, and contact its owner or operator if you have any concerns or questions.

Updates to this Privacy Policy
We will update the Privacy Policy when necessary to reflect changes in our products and services. If there are material changes to the policy or in how GSMA will use your personal data, we will notify you either by prominently posting a notice of such changes before they take effect or by directly sending you a notification, and you will have a choice as to whether or not we use your information in this new manner. We encourage you to periodically review the Privacy Policy to learn how GSMA is protecting your information.

If you have any queries about the Policy, please get in touch with us using the contact details set out at Contact Us link below.

Collection and Use of Information
The GSMA collects personal information in order to provide you with our services and products. We collect information you give us, and information we get from your use of our services and products.

We collect information you give us, for example, when you create an account with us; register to our events like the Mobile World Congress, Mobile 360 Series, and Global Mobile Awards; require a service; download one of our publications or apps such as Sustainable Development Goals app; or subscribe to our publications or newsletter such as Mobile World Live. The information collected includes (but is not limited to) your name, job title, employer name, work address, work email, and work phone number.

We also collect information about you when you use our services or products. For example, when you visit our websites, or view and interact with our ads and content. This information may include internet protocol (IP) addresses, the region or general location where your computer or device is accessing the internet, browser type, operating system, other information that is provided by the end user device and usage information about the use of the GSMA’s websites, including a history of the pages you view. We also use cookies and web beacons. You may view our Cookie Policy here.

From time to time, the GSMA receives personal information about individuals from third parties. This may happen, for instance if your employer is a member of the GSMA and signs you up for an event or training.

We process your personal information for account administration, to deliver the products and services you require, and to inform you of GSMA-related events, meetings, content, initiatives and other benefits or opportunities associated with the GSMA or the industry. The GSMA may also use this information to help the GSMA understand your needs and interests to better tailor our products and services to meet your needs.

We may contact you by any means of communication for which you have given us contact details and authorised, including e-mail, telephone, and post. You can tailor and modify what you receive from us at any time by using our preference centre. You can also unsubscribe at any time via the unsubscribe button present in all of our electronic messages or by using the Contact Us section below.

Sharing of Information
We do not sell personal information to anyone and do not otherwise reveal your personal data to third-parties for their independent use unless (1) you request or authorise it, for instance by registering to a summit or a partner programme, or giving permission to exhibitors and sponsors to scan your attendee badge at the event; (2) it’s in connection with GSMA events; (3) the information is provided to comply with the law, enforce an agreement we have with you, or to protect our rights, property or safety, or the rights, property or safety of our employees or others; (4) to GSMA affiliated companies; (5) or the information is provided to our agents, vendors or service providers who perform functions on our behalf.


We receive information about you when you use our GSMA App. Some information such as your device manufacturer, type and operating system name and version, screen resolution, country and language, carrier name are collected automatically (for technical support reasons), while other information is only collected if you choose to provide it and where permitted by applicable.

If you choose to add an event to your calendar, the GSMA App will access your calendar for this purpose; no information is taken from your calendar.

The GSMA App may also send you push notifications from time-to-time in order to update you about any events or promotions. These can be switched off at a device level.

We may use mobile analytics software to allow us to better understand the functionality of the GSMA App on your phone. This software may record information such as how often you use the app, the events that occur within the app, aggregated usage, performance data and where the app was downloaded from.

Apple may collect limited data about your use of the GSMA App and may share statistical and/or anonymized data with GSMA about the use of the GSMA App e.g. number of downloads or errors occured. Please refer to Apple’s privacy policy for more information (

Transferring Your Information Outside of the European Economic Area (EEA)
In using your information as set out in this Policy, it may be transferred to countries outside the EEA and Switzerland. By way of example, this may happen if one of our associated companies or our service providers is located in a country outside the EEA.  When we transfer personal data from the EEA and Switzerland to other countries we use a variety of legal mechanisms, including Standard Contractual Clauses adopted by the EU Commission, to ensure your rights and protections travel with your data.

Your choices and control
Under privacy laws, data subjects have certain rights. This Privacy Policy is intended to give transparency about what personal data the GSMA collects and how it is used, enabling you to make meaningful choices.

If you wish to confirm that the GSMA is processing your personal data, or to have access to the personal data the GSMA may have about you, please contact us by using the details set out at the Contact Us section below.. Reasonable access to your personal data will be provided at no cost upon request. If access cannot be provided within a reasonable time frame, we will provide you with a date when the information will be provided.

You also have a right to rectify the record of your personal data maintained by the GSMA if it is inaccurate. You may request that the GSMA erase that data or cease processing it, subject to certain exceptions. We provide many choices in relation to our marketing communications via our preference centre, but you may also request that the GSMA cease using your data for direct marketing purposes by using the details set out at the Contact Us section below. In many countries, you have a right to lodge a complaint with the appropriate data protection authority if you have concerns about how the GSMA processes your personal data. When technically and operationally feasible, the GSMA will—at your request—provide your personal data to you or transmit it directly to another controller.

The GSMA retains data for the duration of the customer’s or member’s business relationship with the GSMA. For more information on where and how long your personal data is stored, and for more information on your rights of erasure and portability, please contact us by using the details set out at the Contact Us section below.

We are committed to protecting the security of your personal information. We have implemented appropriate physical, technical and administrative safeguards. We update and test our security technology on an ongoing basis. We restrict access to your personal data to those employees who need to know that information to provide benefits or services to you. In addition, we train our employees about the importance of confidentiality and maintaining the privacy and security of your information. We commit to taking appropriate disciplinary measures to enforce our employees’ privacy responsibilities.

Contact Us
If at any time you would like to contact us with your views about our privacy practices, or with any enquiry relating to your personal information, or if you do not wish us to continue using your information as outlined above, you can do so by sending an e-mail to or write to Data Privacy – Legal, GSMA, 1 Angel Lane, London, EC4R 3AB, UK