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RCS Business Messaging has a Growing Track Record of Success

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RCS is now well on its way into the mass market in North America, with commercial launches in double digits and forecast to grow steadily over the next year – and leading the business case here as elsewhere is RCS Business Messaging.  The latest GSMA RCS Business Messaging ...

GSMA Beta Labs: Latest Report Digs Deep on 5G-era Network Cost Optimisation

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The business case for 5G is now well established, with the subsequent global wave of commercial launches now bringing total active deployments to 46.  That being said, there’s no escaping the scale of the task at hand: 5G is more than an upgrade, it is a new era, and new ...

AI in Network Use Cases in China

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Right now, around the world, 5G networks are being deployed. Compared with 4G networks, 5G networks can support more diverse service scenarios and applications. However, 5G networks also bring the challenges of increasing CAPEX and OPEX for mobile operators. In 5G Era, ...

RCS, 5G AND CLOUD GAMING: FIND OUT ABOUT THE FUTURE NETWORKS PROGRAMME AT MWC19 LOS ANGELES

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The Future Networks programme will host a number of activities at this year’s MWC19 Los Angeles including seminars, workshops and interactive demos covering the key programme areas of RCS and 5G. Please find a comprehensive overview of activities linked here: ...

Vodafone starts trials of OpenRAN in Europe and Africa

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Vodafone has announced it will introduce virtualised open networks based on OpenRAN architecture, in parts of its UK network, as well as the Democratic Republic of Congo (DRC) and Mozambique. The trials will focus on mobile calls and data services across 2G, 3G and 4G, with ...

Ecosystem Meets in London for UK launch of RCS Business Messaging

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RCS Business Messaging is now available amongst all UK operators: meaning highly engaging digital marketing campaigns, and interactive AI user support, are now available out-of-the-box across the country with the highest smartphone penetration on earth.  To celebrate this ...

Verizon adds VR to its media portfolio with Jaunt XR deal

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Verizon has acquired the AR and VR technology assets of Jaunt XR, a start-up that has raised over $100 million since 2013. The deal bolsters Verizon’s capabilities in AR/VR, adding to its RYOT portfolio which is building immersive entertainment content for the operator’s 5G ...

GSMA Future Networks 5G Global Launch Update: Revenue generated to hit $4.2 billion by next year (Gartner)

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GSMA Future Networks 5G Global Launch Update: Revenue generated to hit $4.2 billion by next year (Gartner) 5G’s development has continued apace over August, with new evidence of clear progress towards mainstream availability in both the shorter and longer term. By the start ...

The Latest in RCS, 5G, XR and AI: Future Networks at MWC19 Shanghai

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As MWC returns to Shanghai later this month, there is a natural focus on the latest developments in Rich Communications Services (RCS), the mobile industry’s major collaborative upgrade to SMS. RCS Business Messaging offers particularly rich commercial opportunities for ...

How Latin America Brands Are Embracing RCS

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The next generation of SMS is here. Rich Communication Services (RCS) is fast becoming the go-to messaging technology for businesses who are looking for new opportunities to engage customers and promote their brands.  And it’s not just hype. GSMA Intelligence estimates that ...

RCS Lab #26: Join Operators in the Philippines to Discuss RCS as Regional Deployment Soars

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The global market value of Rich Communications Services (RCS) is now projected to reach $74 billion by 2020 – as users across the globe become increasingly aware of how this far more engaging, interactive and secure upgrade to SMS can enrich their experience of messaging ...

5G Roaming is now a commercial reality

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2019 has been widely referred to as ‘the year of 5G’, and it’s increasingly easy to see why. Following the first commercial launches in the US and South Korea (nationwide rollout by all three operators concurrently across all key cities and towns) on the 3rd of April this ...

LivePerson Talks Up RCS at GSMA RCS Business Messaging Lab at MWC Shanghai

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The GSMA’s Future Networks programme hosted the 25th edition of its GSMA RCS Business Messaging Lab this week at MWC Shanghai. The event, which brings leading stakeholders in the messaging industry together such as mobile operators, aggregators and brands, took a focused ...

5G will open Cloud XR to the mass market – if we work together

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Extended Reality, or XR – the spectrum of technologies including augmented reality (AR), virtual reality (VR), simulated reality (SR) and others – will deliver strikingly engaging visuals across a wide range of digital uses, in ways most people have never experienced.  The ...

Linux Foundation and the GSMA Announce Partnership to Further Align NFVi Efforts

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San Francisco, July 2, 2019 – LF Networking (LFN) and the GSMA today announced a partnership to create a common industry framework for Network Functions Virtualization Infrastructure (NFVi). Hosted by the GSMA and created with input from the Linux Foundation, the Common NFVi ...

NEM and NEI – The perfect combination

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The GSMA is pleased to announce the launch of a new customer experience module in the  Network Economics Model (NEM) following alignment with the Network Experience Index (NEI) from Huawei. We have taken this to the stage where we are opening the doors to operators within ...

RCS Goes Mainstream

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Industry momentum on RCS is accelerating with many new deployments coming in 2019. RCS is a standards-based global upgrade to SMS delivering rich messaging experiences to users and enables Rich Business Messaging communications between brands and consumers. RCS launches have ...

GSMA Convenes Industry to Discuss Future of LTE

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The GSMA held a high-level meeting with over twenty representatives from mobile operators, regulatory bodies and equipment and chip vendors to discuss the future of the LTE industry. Participants exchanged views about the challenges facing operators as commercial 5G ...

How Brands are Transforming Consumer Communications with 5* Results

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The latest RCS Business Messaging Seminar at MWC19 Barcelona, Intelligently Transforming Consumer Experiences, brought experts from across the ecosystem to discuss how consumers and brands are helping to shape the success of RCS as it rolls out across the world. With 74 ...

Cloud XR to Bring New Commercial Avenues to Mobile Industry through 5G

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Among the biggest opportunities of the 5G era is XR, or extended reality – the spectrum of technologies incorporating virtual reality (VR), augmented reality (AR), and simulated reality. VR, in particular, has felt like the ‘technology of tomorrow’ for some time, but ...