Restoring Trust to Voice Calls
In developed markets, a lot of phone calls these days come from fraudsters and spammers. WIT Software has made a solution to check if callers are who they say they are. This solution lets companies show their logo or info on the recipient’s phone screen, aiming to bring back trust in phone calls and get people more interested. WIT Software thinks this will boost demand for phone services. Over a dozen businesses plan to test this solution in 2024. WIT Software plans to use GSMA protocols for 5G New Calling and the IMS-data channel as more phones become compatible.