The GSMA Connected Living programme is pleased to be offering additional places for cyclists in the upcoming 2015 mHealth Grand Tour supported by the GSMA, Orange and Etisalat. The Tour is a 1,400km epic bike ride across some of the most beautiful routes in Europe that demonstrates cutting edge mHealth solutions.
The Tour will raise awareness and funds for diabetes – a health condition widely expected grow in the near future. Throughout the event, riders will be equipped with the latest mHealth devices that can be applied to patients, such as blood glucose readers, heart monitors and bike sensors that measure distance, height and rest periods.
Those taking part will have the opportunity to engage with many players in the wider ecosystem such as healthcare professionals and technology experts. The Tour is a valuable opportunity to gain first-hand experience of the latest innovations in mHealth and a perfect opportunity to promote your organisation’s mHealth initiatives.
This year’s Tour follows the highly successful 2013 mHealth Grand Tour which received considerable media attention and was subject to an academic study by Newcastle University. The GSMA Connected Living programme will also be tracking the events of the tour in order to form a subsequent Connected Living mHealth case study.
The Tour will begin on the 3rd September and end on the 12th September and will consist of three legs: Brussels to Paris (3 days), Paris to Dijon (3 days) and Dijon to Geneva (4 days). Applicants will be able to apply for the entire tour or any legs of their choice. This offer is open to all GSMA members only. To book your place on the 2015 mHealth Grand Tour please email Nicola Gordon at [email protected]