Thursday October 4, 2018

MWC Americas 2018: RCS Business Messaging Awareness Lab #14 Speaker Presentations

Person looking at mobile phone smiling, light is reflecting on face in dark room

To download the speakers’ presentations from the RCS Business Messaging Awareness Lab at Mobile World Congress Americas 2018, please click here.

The Future Networks Programme hosted the fourteenth GSMA RCS Business Messaging Lab, sponsored by 3Cinteractive, during Mobile World Congress Americas on Tuesday 11 September at 11:00-17:30.


The RCS Business Messaging Lab enables individuals to contribute to the future of messaging and to ensure RCS becomes an industry-leading business messaging platform by sharing, identifying and resolving issues.

In L.A, high profile speakers from leading operators, aggregators and technology partners provided key insights into the current global position of RCS, the business case for RCS, the use of chatbots, brand campaigns and much more. Presentations are now available for you to download from ADPGoogleMavenir, Samsung and Vodafone here.





Vodafone Oscar Gallego, Global Head of Smart Communications & Security Vodafone RCS Global Roll-Out & How to Achieve Scale
Google Alexandre Allemand, Business Development Manager – RCS RCS Business Messaging Updates from Google



Sonal Doshi. Director Product Management, RCS Brand Showcase 1: ADP

RCS – Security with Convenience

*3Cinteractive Jeff Michaud, VP Client Strategy RCS Brand Showcase 4: Best Buy
Samsung Alonso Guzman, Business Development Manager Reinventing the Messaging Experience
*WIT Software Luis Silva, CEO

Pedro Andrade, Head of New Product Development

Automation in Customer Service using RCS Chatbots (including YORN demo)
Mavenir Carlos Aragon, Director of Enterprise Solution Marketing Ad Sponsored Messaging using RCS

* Please note, Presentations from 3Cinteractive and WIT Software are currently not available to download

Click HERE to download

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