MWC21 Barcelona – Launching FinTech

MWC21 Barcelona – Launching FinTech

Start: Wednesday 30 June 2021 12:00

End: Wednesday 30 June 2021 12:45

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Webinar Summary

Time: 12:00 – 12:45 (CET)
Location: The Studio, Hall 8.0

Join us at this year’s financial services session where you will hear our expert group share their invaluable lessons on creating and delivering a winning customer proposition whilst building a regulatory compliant operating model.

The development of new fintech solutions requires the need to create strong, compliant processes to underpin them. We will explore how leaders support these solutions whilst ensuring their team focuses on creating the vision’s brilliant compelling proposition, using first-hand experiences of successes and challenges. 

We have confirmed speakers from Caixabank, Telefónica Tech and more to be announced.

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MWC Barcelona Conference sessions are available for the following pass types only: Intelligence Pass, Leader’s Pass, VIP pass. If you would like to speak or sponsor at MWC21, please contact


Benjami Puigdevall

CEO, imagin, Caixabank

Benjami Puigdevall

BenjamÍ, has been working in digital financial services for over 20 years. His professional career has been developed at CaixaBank with responsibilities in the digital field managing the internet and mobile channels as well as digital assets and capabilities. Currently, he is the Chief Executive Officer at Imagin, the mobile-only digital lifestyle platform for millennials and centennials.

CaixaBank is transforming imagin, Spain’s leading mobile-only bank for young people, into a digital platform dedicated to the creation of digital services, both of a financial and non-financial nature, for the younger user. Its goal is to promote the growth and loyalty of the youngest customers, who are especially interested in using new technologies in their day-to-day lives and their future projects.

According to Benjamí Puigdevall, this sudden switch involves strengthening the commitment to innovation that has distinguished imagin from the outset: “imagin appeared for the first time in 2016 as Spain’s first mobile-only bank and the market instantly acknowledged it as a truly innovative project. During this time, imagin has been the first bank to introduce advanced services such as the customer service chatbot, at a time in which there were practically no chatbots in the financial sector, as well as the application of artificial intelligence to help customers finance their purchases. Now we believe that the time has come to go beyond and take innovation to the very heart of the business model”.

María Jesús Almazor

CEO Cyber and Cloud​, Telefónica Tech​

María Jesús Almazor