Telefonica and ezetop enter a partnership to deliver world leading Online Recharge on a white label basis across Latin America

Madrid: 27th June, 2012 –Telefonica, one of the world‘s leading integrated telecommunications operators, has partnered with ezetop, international leading group to launch a one-stop white label online recharge service so anyone from anywhere in the world can recharge a Movistar in Latin America.

The service is quick, easy to use. By simply logging on to the Movistar website or Movistar mobile application and following an easy registration process and then perform the recharge operation. This service will support over 96 million Movistar mobiles across Latin America, as well as 20 million Latin Americans living outside their home country who can recharge friends and family back home. The service is also available for mobile devices with operating systems iOS, Android and other mobile & social platforms.

Zurine Alvarez, Global Account Head  at ezetop said: “We are delighted to establish a business alliance with Telefónica. We have been working with the Movistar team in Madrid and around Latin America for several years to achieve high success, and we are delighted to have been chosen to implement our cutting edge white label online recharge technology for Movistar, covering a significant unmet demand for what will become an important part of the airtime and payment eco-system in LATAM.”

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Telefónica is one of the largest telecommunications companies in the world in terms of market capitalization and number of customers. From this outstanding position in the industry, and with its mobile, fixed and broadband businesses as the key drivers of its growth, Telefónica has focused its strategy on becoming a leading company in the digital world.

The company has a significant presence in 25 countries and a customer base that amounts more than 309 million accesses around the world. Telefónica has a strong presence in Spain, Europe and Latin America, where the company focuses an important part of its growth strategy.

Telefónica is a 100% listed company, with more than 1.5 million direct shareholders.

ezetop enables people living or working abroad to instantly top up mobile phones of friends and family back home.

Services are available from more than 450,000 retail stores in 20 countries, as well as online and on mobile phones through  ezetop’s online technology powers websites worldwide through its white-label service for operators and the ezetop Partner Network which enables any website owner to sell top up online.

ezetop’s services benefit mobile operators as they generate additional revenue outside their domestic market. Today ezetop offers direct connections to more than 204 international mobile operators across Asia Pacific, Africa, the Caribbean, Central/Latin America and Eastern Europe and is continually adding new operators each month.  Existing operators include Airtel, Claro, C&W, Dialog Telecom, Digicel, Etisalat, Globe Telecom, LIME, MTN, Orange, Orascom, Reliance, Roshan, Singtel, SMART, Telcel, Telefonica, Telenor, Comcel, Ufone, Vodafone, Warid, Zong and others.

ezetop’s group headquarters is in Dublin, Ireland with regional headquarters in Miami, Barcelona, Dubai, Dhaka and Kuala Lumpur.

Disclaimer: The views and opinions expressed in this article/press release are those of the authors and do not necessarily reflect the approved policy or position of the GSMA or its subsidiaries.

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