Snapshot: Etisalat in Togo and Benin

Monday 24 Feb 2014 | Benin | Case study | Connected Women | English | Gender | Mobile access and use | Resource | Sub-Saharan Africa | Togo | User insights and data |

Snapshot: Etisalat in Togo and Benin image

This document illustrates how mobile operators aim to reach rural women in emerging markets through innovative business models. This snapshot illustrates one such model, the “Weena” program, developed by Etisalat Group and launched by its Moov affiliates in November 2013 in Benin and Togo.

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