Tuesday September 27, 2022

Methodology: The Mobile Gender Gap Report 2022

Person looking at mobile phone smiling, light is reflecting on face in dark room

This document details the methodology behind The Mobile Gender Gap Report 2022. This report is part of an annual series analysing the gender gap in mobile ownership and mobile internet use in low- and middle-income countries (LMICs). This accompanying methodology report describes the analysis and modelling we used and highlights key methodological changes from previous years.

This document is designed as a supplement to the main report and includes:

  1. The parameters of the GSMA Consumer Survey 2021, on which the findings of this study are based. The survey covered ten LMICs in 2021, supplemented by 2017, 2018, 2019 and 2020 survey results from 18 additional countries. The 28 countries covered by the five waves of the GSMA Consumer Survey collectively represent 79 per cent of the total adult population of all LMICs.
  2. Extrapolation models, which provide estimates of gender gaps in mobile ownership, mobile internet use and smartphone ownership in LMICs not included in the GSMA Consumer Survey.
  3. The analytical approaches used to investigate the results of survey questions on mobile use, and the barriers preventing mobile ownership and mobile internet use.
  4. The details of qualitative research conducted to support the findings of the GSMA Consumer Survey 2021 in the context of COVID-19 in two of the surveyed countries: India and Kenya. This was the second year that qualitative research was conducted.

Click here to visit the Mobile Gender Gap Report microsite and download the main report and other resources.

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